Marketing Manager

Company: Yelo

Industry: Automobile Services, Startup,

Location: Bhubaneswar, Odisha

Salary: ₹20,000 – ₹24,000/month

Job Type: Full-Time | On-site

Experience: 1-2 years

About Yelo:

Yelo is a growing startup revolutionizing the automobile service sector by providing doorstep bike servicing, maintenance, and repairs. We aim to bring transparency, convenience, and quality to urban vehicle owners. As we scale operations, we are looking for a passionate and creative Marketing Manager to lead our marketing function and build a strong brand presence.

Role Overview:

The Marketing Manager will be responsible for developing and executing strategies to strengthen Yelo’s brand, acquire customers, and improve retention. The ideal candidate will have hands-on experience in digital marketing, content, campaign management, and brand development — especially in startup or service-driven sectors.

Key Responsibilities:

Plan and execute 360° marketing strategies across digital and offline platforms

Build and manage digital campaigns (Google Ads, Meta Ads, SEO/SEM, email marketing, WhatsApp automation)

Create content and creatives for brand awareness, lead generation, and customer engagement

Handle social media operations, community management, and customer feedback loops

Collaborate with internal teams (operations, tech, design) to align marketing efforts

Analyze marketing metrics and report on campaign effectiveness and ROI

Research market trends, customer insights, and competitor strategies

Build local partnerships, conduct activation events, and drive brand visibility in Bhubaneswar

Required Skills & Qualifications:

Masters's degree in Marketing, Business, Mass Communication, or related field

1-2 years of experience in marketing (startup, automobile, service, or digital-first companies preferred)

Strong knowledge of digital marketing tools (Google Ads, Facebook Business Suite, SEO tools, CRM)

Experience in performance marketing, lead generation, social media campaigns, and branding

Data-driven with ability to interpret campaign analytics and consumer behavior

Excellent communication, creativity, and multitasking skills

Ability to work independently in a fast-paced startup environment

What We Offer:

Fixed monthly salary of ₹20,000 – ₹24,000

Opportunity to lead the marketing vertical in a high-growth startup

Creative freedom and ownership of projects

Collaborative work culture and mentorship

Fast-tracked career growth as part of a scaling business

How to Apply:

📧 Email: mail@undergradsmedia.com

📞 Contact: +91 7606897093

📍Location: Bhubaneswar (On-site role)

Please send your CV and a short cover letter with the subject line:

• “Application for Marketing Manager – Yelo”