Job Description
Edbā is an all-in-one app for schools, coaching institutes, colleges, teachers and anyone who wants to digitize and manage their classrooms. With world class cutting edge technology, we aim to digitize and provide simplified products to education institutes. Edba is a sister company of Contentstack, an award-winning headless CMS, and Raw Engineering, a digital transformation services company, and a subsidiary of Surfboard Ventures.
Education Basics has been founded on one simple idea:
Simplify the life of schools and colleges so they can focus on delivering what matters most - Quality in education. To realize this vision, we want to empower educational institutions with a solution that digitalizes and automates the entire spectrum of functions; a solution that offers an easy way to manage academic processes, digital delivery methods, and personalized learning with minimum manpower, paperwork, and effort, and zero errors.
So they can offer value to students. In other words, we want to revolutionize the education system, one institute at a time. If you share this passion, do apply for the role:
What Are We Looking For?
EDBA is looking to hire a Marketing Manager to assist in launching our SaaS based product in various schools and colleges, an individual willing to think with an entrepreneurial mindset to independently manage our clients. Looking for an innovative Marketing Manager responsible for contributing to, and executing the GTM and Marketing programs for our platform, as well as the company in general.
Responsibilities:
Work with the product and management teams to develop the GTM and marketing strategies
Provide budget and budget recommendations for the tactical execution of GTM and marketing strategies
Develop the tactical plans to deliver and measure success against the GTM and marketing strategies
Execute tactical plans and track and report on analytics, manage and plan the content on our social media handles
Represent marketing in cross-functional groups including product management, sales, and/or engineering
Manage content, PR, and any other agencies and freelancers
Be a creative thinker who actively shapes the ways our product offerings in a crowded and complex ecosystem
Adapt & Iterate. Adapt & Iterate.
Minimum Qualifications:
3+ years of digital marketing experience for SaaS and/or mobile products to produce measurable business and customer outcomes at scale
A growth mindset: demonstrate a track record of coaching and developing team members to continuously learn, grow and develop new capabilities
Excellent communication and presentation skills
Flexible in the face of obstacles and able to solve complex problems creatively
Able to communicate and evangelize product vision
Self-starter; ability to work independently
What We Offer
Our growth is enabled and accelerated by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities.
Interesting Work:
This is the “challenge yourself” kind of workplace where you constantly learn something new and never stop growing.
Competitive Compensation:
We reward your high performance. Rewards are higher when you work smart and efficiently without dropping a sweat.
Great place to work:
With spontaneous office happy hours and team events, we don’t think you’ll ever be bored. A majority of our workforce are young, energetic and passionate individuals who are driven by technology, and fuelled by the fun at the workplace.
People:
You have a team that will trust you and work together to achieve excellence. As a team, we believe in looking after each other’s backs. We are ONE team ONE dream and act as such.
Culture:
Open culture where everyone is approachable with minimal hierarchy.
Medical
Benefits:
Mediclaim coverage for the employee and their dependents (spouse and children). Group Accidental Policy covering permanent disability, total disability and death
Education Basics has been founded on one simple idea:
Simplify the life of schools and colleges so they can focus on delivering what matters most - Quality in education. To realize this vision, we want to empower educational institutions with a solution that digitalizes and automates the entire spectrum of functions; a solution that offers an easy way to manage academic processes, digital delivery methods, and personalized learning with minimum manpower, paperwork, and effort, and zero errors.
So they can offer value to students. In other words, we want to revolutionize the education system, one institute at a time. If you share this passion, do apply for the role:
What Are We Looking For?
EDBA is looking to hire a Marketing Manager to assist in launching our SaaS based product in various schools and colleges, an individual willing to think with an entrepreneurial mindset to independently manage our clients. Looking for an innovative Marketing Manager responsible for contributing to, and executing the GTM and Marketing programs for our platform, as well as the company in general.
Responsibilities:
Work with the product and management teams to develop the GTM and marketing strategies
Provide budget and budget recommendations for the tactical execution of GTM and marketing strategies
Develop the tactical plans to deliver and measure success against the GTM and marketing strategies
Execute tactical plans and track and report on analytics, manage and plan the content on our social media handles
Represent marketing in cross-functional groups including product management, sales, and/or engineering
Manage content, PR, and any other agencies and freelancers
Be a creative thinker who actively shapes the ways our product offerings in a crowded and complex ecosystem
Adapt & Iterate. Adapt & Iterate.
Minimum Qualifications:
3+ years of digital marketing experience for SaaS and/or mobile products to produce measurable business and customer outcomes at scale
A growth mindset: demonstrate a track record of coaching and developing team members to continuously learn, grow and develop new capabilities
Excellent communication and presentation skills
Flexible in the face of obstacles and able to solve complex problems creatively
Able to communicate and evangelize product vision
Self-starter; ability to work independently
What We Offer
Our growth is enabled and accelerated by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities.
Interesting Work:
This is the “challenge yourself” kind of workplace where you constantly learn something new and never stop growing.
Competitive Compensation:
We reward your high performance. Rewards are higher when you work smart and efficiently without dropping a sweat.
Great place to work:
With spontaneous office happy hours and team events, we don’t think you’ll ever be bored. A majority of our workforce are young, energetic and passionate individuals who are driven by technology, and fuelled by the fun at the workplace.
People:
You have a team that will trust you and work together to achieve excellence. As a team, we believe in looking after each other’s backs. We are ONE team ONE dream and act as such.
Culture:
Open culture where everyone is approachable with minimal hierarchy.
Medical
Benefits:
Mediclaim coverage for the employee and their dependents (spouse and children). Group Accidental Policy covering permanent disability, total disability and death
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
