Job Description
Salary
₹10,00,000 - ₹15,00,000 a year
Job Type
Full-time
Full Job Description
• Analyze brand positioning, consumer insights and create & execute dynamic, digital brand marketing
campaigns, with a strong focus on inspiring customers through creative content.
• Identify and evaluate potential brand partnerships/alliances, which help build the brand and aid in
customer acquisition.
• Depute market research/ end-user insights to improve customer segmentation and customer relationship
models that allow for more customized marketing programs
• Drive relevant traffic to the website, landing pages, mobile app stores, social media which results in high
engagement and conversions.
• Continuously analyze marketing metrics and optimize current & future campaigns/initiatives
• Track & manage marketing vertical budgets (online + offline) with a strong focus on ROI metrics
Requirements
• Min 5 years’ experience in brand marketing with focus on customer growth.
• A clear understanding of the role of branding in the marketing mix
• Ability to ideate and deliver creative content (text, image and video)
• Knowledge of customer acquisition tactics through digital channels ie. PPC, social media advertising, content marketing, and online display media
• Focus on understanding customer experiences and applying learnings for acquiring consumers in targeted segments.
• A team player with a startup growth mindset with a drive to achieve ROI.
• An appetite to learn marketing Analytics tools such as Zoho analytics, Mixpanel, Mailchimp
Benefits
Competitive Salary - With annual performance bonus, gratuity and other benefits paid above fixed CTC
Emphasis on a Learning Culture - To make learning easy and hassle free, all employees have access to a learning platform which provides access to a variety of technical and soft-skill modules. We believe in growing talent internally hence coaching and counseling are done to help employees pursue their career.
Health is Wealth - We provide Mediclaim policies for all employee as well as your family (including spouse and two children up to age 21 years). Coverage for parents (up to age 80 years) with no exclusion for pre-existing conditions is available as an additional option.
High on Employee Engagement - We believe in actively engaging with our fellow colleagues throughout the year, wherein employees come together and participate in activities like sports day, family day at work, birthday celebrations, etc.
Backed by Trusted Brand in Financial Services - We are backed by the Motilal Oswal Group, a well-diversified financial services company focused on wealth creation for its customers for over 35 years
💡 Quick Summary
Seeking a career-building opportunity? The Marketing position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
