Job Description
What you’ll be doing:
Build and execute Email campaigns using Marketo as the automation platform
Project manage email campaign execution, including schedule, deliverables, content, data, and reporting
Act as a subject matter expert to advise our marketing partners on best practices for campaign development
Recommend how data can be used to increase personalization and dynamic content into our email campaigns
Build out email nurture steams and trigger campaigns to increase automation
Work with business partner to ensure you have all program requirements and recommend logical and efficient solutions to execute their campaigns
Perform complete end-to-end testing or all projects to ensure flawless execution
Partner with Trade Show marketing team to capture show data and route leads to sales team and/or email streams
Execute A/B testing as needed; recommend best practices to set up and execute tests
Provide campaign reporting and ongoing monitoring
Troubleshoot technical issues as they arise
Educate partners on marketing automation best practices
Manage our technical vendors/consultants as needed
What you bring to the table:
Logical thinker
Strong technical skills
Proven ability to learn new technology applications quickly
Excellent project management and organizational skills
Experience working with cross functional teams
Qualifications:
What’s needed- Basic Qualifications
2+ years of experience years of marketing experience managing marketing-based email campaigns or Digital Marketing or Marketing Automation experience
What’s needed- Preferred Qualifications
Bachelor’s degree or equivalent work experience
Marketo experience
We Offer:
Inclusive culture with associate-led Business Resource Groups
Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Ops Spec position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Framingham offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
