Marketing Program Manager
Job highlights
Identified by Google from the original job post
Qualifications
BA/BS degree and 3+ years of marketing programs experience
Outstanding communication and analytical skills
Expertise in the full martech stack
Proficiency with HubSpot, business productivity applications, and webinar hosting platforms
Experience in marketing programs for a software developer audience.Hands-on experience implementing nurture, onboarding, and/or lifecycle flows in HubSpot
Responsibilities
As the Marketing Program Manager, you will be responsible for the implementation and execution of all inbound and outbound programs
You will collaborate with your marketing peers to define program strategy, requirements, priorities, and metrics, and then implement the programs in HubSpot and other martech tooling
Additionally, you will educate our field organization on our marketing programs, how they support the field, and how the field can help with execution
Assist in the design and take the lead on implementation of marketing programs across inbound and outbound channels
Collaborate with internal and external marketing and sales peers on campaign messaging, branding, identity, etc
Coordinate with internal and external resources to create the assets needed to support our programs
Implement marketing programs using a variety of martech tools spanning digital and offline channels that drive inbound interest in Veryfi technology for our target accounts and personas
Help to define strategies for optimizing the entire funnel (Top, Middle, Bottom), including acquisition, nurture, onboarding, and customer expansion programs
Educate our sales team on current and upcoming marketing programs, to enlist their support and align on priorities
Job description
[Full Time] Marketing Program Manager at Veryfi, Inc. (United States)
Have you got the right qualifications and skills for this job Find out below, and hit apply to be considered.Marketing Program Manager Veryfi, Inc. United StatesDate Posted: 31 Oct, 2022Work Location: San Mateo, CA, United StatesSalary Offered: Not SpecifiedJob Type: Full TimeExperience Required: 3+ yearsRemote Work: NoStock Options: NoVacancies: 1 availableAs the Marketing Program Manager, you will be responsible for the implementation and execution of all inbound and outbound programs. You will collaborate with your marketing peers to define program strategy, requirements, priorities, and metrics, and then implement the programs in HubSpot and other martech tooling. Additionally, you will educate our field organization on our marketing programs, how they support the field, and how the field can help with execution.Responsibilities
Assist in the design and take the lead on implementation of marketing programs across inbound and outbound channels.Collaborate with internal and external marketing and sales peers on campaign messaging, branding, identity, etc.Coordinate with internal and external resources to create the assets needed to support our programs.Implement marketing programs using a variety of martech tools spanning digital and offline channels that drive inbound interest in Veryfi technology for our target accounts and personas.Help to define strategies for optimizing the entire funnel (Top, Middle, Bottom), including acquisition, nurture, onboarding, and customer expansion programs.Educate our sales team on current and upcoming marketing programs, to enlist their support and align on priorities.Requirements
BA/BS degree and 3+ years of marketing programs experience.Outstanding communication and analytical skills.Expertise in the full martech stack.Proficiency with HubSpot, business productivity applications, and webinar hosting platforms.Preferred
Experience in marketing programs for a software developer audience.Hands-on experience implementing nurture, onboarding, and/or lifecycle flows in HubSpot.About Veryfi, Inc.
Company Size
11 - 50 PeopleYear Founded:
2017Country
United StatesCompany Status:
Actively Hiring
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