Marketing Specialist
Job details
Job description, work day and responsibilities
Job description
Marketing Specialist – Heavy Automatics & Hydraulics
Location: Wingfield, SA
Employment Type: Full-Time
Are you a creative and results-driven marketing professional eager to make a tangible impact? Do you thrive in a dynamic, fast-paced environment where innovation and opportunity meet? Join Heavy Automatics Hydraulics – a national leader in heavy vehicle transmissions and hydraulic solutions – and play a critical role in building and executing marketing strategies that elevate our digital presence and drive business growth!
About Us
At Heavy Automatics & Hydraulics, we specialise in Allison Transmissions and truck hydraulic systems, providing high-quality parts and services across Australia. As industry leaders, we are known for our technical expertise, innovation, and commitment to customer service. With continued business growth, we’re launching a dedicated marketing function to strengthen our presence across all digital and offline channels. This is your chance to spearhead marketing initiatives and be part of a company that’s shaping the future of the heavy vehicle and hydraulics industries.
Key Responsibilities
As the Marketing Specialist, you will:
Manage and enhance our websites and e-commerce platforms, ensuring they deliver a seamless experience for customers.
Boost online sales by designing and executing high-impact Google Ads, Facebook Ads, and email marketing campaigns with a focus on ROI.
Develop and manage content for social media platforms (Facebook, LinkedIn, YouTube), increasing engagement and brand visibility.
Create marketing collateral such as brochures, flyers, case studies, and presentations to support sales efforts and communicate our value proposition effectively.
Monitor industry trends and competitors to craft innovative strategies that differentiate our brand.
Analyse marketing performance, providing actionable insights to improve campaign effectiveness and meet business goals.
Ensure brand consistency across all channels by maintaining cohesive messaging, design, and tone of voice.
Continuously improve digital platforms, including regular A/B testing, UX enhancements, and SEO optimisation.
What We’re Looking For
We’re seeking a proactive, hands-on marketing professional with:
A proven track record in digital marketing, including experience in Google Ads, Facebook Ads, Shopify, and social media management.
Strong graphic design skills, using tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva.
Experience in content creation, with the ability to craft engaging copy for different audiences.
Analytical capabilities to track, measure, and optimise campaign performance using tools like Google Analytics.
Excellent project management skills, with the ability to juggle multiple priorities and meet deadlines.
A creative mindset with a passion for storytelling, branding, and audience engagement, ideally in a B2B or technical industry.
Exceptional communication skills, both written and verbal, with a strong attention to detail.
Why Join Us?
At Heavy Automatics Hydraulics, you’ll have the opportunity to:
Establish and lead the marketing function, playing a pivotal role in shaping our brand and future direction.
Work in a collaborative, supportive team that values innovation and encourages personal growth.
Receive a competitive salary package, commensurate with experience.
Access professional development opportunities, helping you advance your career in marketing and beyond.
Our Company Culture
At Heavy Automatics & Hydraulics, we pride ourselves on maintaining a family-owned business culture where every employee’s contribution is valued. Our team is built on the principles of integrity, innovation, and long-term relationships—with customers, partners, and each other. We believe in fostering a supportive, collaborative environment that encourages professional growth while maintaining a healthy work-life balance.
Ready to Make Your Mark?
If you’re ready to drive the marketing strategy for a growing industry leader, we’d love to hear from you! To apply, please send your CV and portfolio to ron.n@heavyautomatics.com.au or visit https://www.heavyautomatics.com.au/ to learn more about us.
Applications close: 31st January 2025
Company address
You will be redirected to another website to apply.
Offer ID: #1033821,
Published: 3 weeks ago,
Company registered: 8 months ago