Job Description
About The Job
Responsibilities
● Knowledge of Facebook Ads Manager & Power Editor
● Understanding of custom audiences and lookalike audiences
● Ability to generate and install the Facebook pixel.
● Strong understand of bidding techniques (Auto Bid, CPC, CPM, OCPM)
● 2-3 years’ experience managing Facebook& Instagram ad account(s)
● Manage and monitor growth by implementing campaign solutions; build campaigns,
monitor and optimize for performance and work towards marketing objectives.
● Expert in creating ads and ad copies
● Manage the implementation, tracking, and measurement of integrated digital marketing
campaigns within the timelines and budgets.
● Familiarity with A/B and multivariate experiments
● Should have and previously demonstrated an ability to prioritize and meet deadlines
when working on multiple projects with tight deadlines.
● Experience working with popular social media advertising platforms found in Facebook
with E-Commerce products.
● Religiously track funnel conversion and identify key areas for improvement. Engage with
the concerned team to drive engagements and deliver results
● Manage, mentor & grow the team members to deliver impact
● Minimum Budget handled requirement - 20 L minimum a month
● Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives.
● Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.
● Familiarity with A/B and multivariate experiments.
● Should have and previously demonstrated an ability to prioritize and meet deadlines
when working on multiple projects with tight deadlines.
● Provide creative copy suggestions and graphical ad copies.
● Up-to-date with the latest trends and best practices in Online Advertising.
● Optimize and scale metrics like CPC, CPI, CPA, CTR, CPM for all campaigns, ad groups
and ad sets. Publish daily performance summary report for key metrics.
● Religiously track funnel conversion and identify key areas for improvement. Engage with
the concerned team to drive engagements and deliver results
● Manage, mentor & grow the team members to deliver impact
Candidate Profile Essential:
● A self-starter and results-oriented, with an ability to be detail-oriented without losing track of the big picture
● Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
Qualifications
Experience- 2 to 5 years
● A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture
● Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
● Excellent analytical, organizational, project management and time management skills.
● Experience in handling annual performance advertising budgets of upwards of INR 20 L a month is a must
● Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general
● Excellent analytical, organizational, project management and time management skills
Responsibilities
● Knowledge of Facebook Ads Manager & Power Editor
● Understanding of custom audiences and lookalike audiences
● Ability to generate and install the Facebook pixel.
● Strong understand of bidding techniques (Auto Bid, CPC, CPM, OCPM)
● 2-3 years’ experience managing Facebook& Instagram ad account(s)
● Manage and monitor growth by implementing campaign solutions; build campaigns,
monitor and optimize for performance and work towards marketing objectives.
● Expert in creating ads and ad copies
● Manage the implementation, tracking, and measurement of integrated digital marketing
campaigns within the timelines and budgets.
● Familiarity with A/B and multivariate experiments
● Should have and previously demonstrated an ability to prioritize and meet deadlines
when working on multiple projects with tight deadlines.
● Experience working with popular social media advertising platforms found in Facebook
with E-Commerce products.
● Religiously track funnel conversion and identify key areas for improvement. Engage with
the concerned team to drive engagements and deliver results
● Manage, mentor & grow the team members to deliver impact
● Minimum Budget handled requirement - 20 L minimum a month
● Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives.
● Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.
● Familiarity with A/B and multivariate experiments.
● Should have and previously demonstrated an ability to prioritize and meet deadlines
when working on multiple projects with tight deadlines.
● Provide creative copy suggestions and graphical ad copies.
● Up-to-date with the latest trends and best practices in Online Advertising.
● Optimize and scale metrics like CPC, CPI, CPA, CTR, CPM for all campaigns, ad groups
and ad sets. Publish daily performance summary report for key metrics.
● Religiously track funnel conversion and identify key areas for improvement. Engage with
the concerned team to drive engagements and deliver results
● Manage, mentor & grow the team members to deliver impact
Candidate Profile Essential:
● A self-starter and results-oriented, with an ability to be detail-oriented without losing track of the big picture
● Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
Qualifications
Experience- 2 to 5 years
● A self-starter and results-oriented, with an ability to be detail oriented without losing track of the big picture
● Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
● Excellent analytical, organizational, project management and time management skills.
● Experience in handling annual performance advertising budgets of upwards of INR 20 L a month is a must
● Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general
● Excellent analytical, organizational, project management and time management skills
💡 Quick Summary
Seeking a career-building opportunity? The Media Buyer position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
