Job Description
Type: Full-time
Industry: Health and Wellness
Location: Mahim West, Mumbai
RESPONSIBILITIES • Formulate, develop, and enhance comprehensive Paid Social and Paid Search (PPC) campaigns and strategies tailored to our retail clients.
• Identify the underlying principles that unify Paid Search and Paid Social initiatives, enabling the transfer of insights and knowledge between these channels.
• Conduct meticulous analysis of campaign performance meticulously assessing performance-related Key Performance Indicators (KPIs).
• Prepare precise and informative reports while delivering compelling presentations to convey the results effectively.
• Implement a continuous optimization process to ensure campaigns consistently align with predefined client objectives.
• Maintain rigorous quality control standards to uphold campaign excellence.
• Enhance ad efficiency through diligent research into keywords, market trends, and target audiences.
• Configure and continually fine-tune PPC campaigns for our clients, employing diverse bid management strategies.
REQUIREMENTS
• Possess 7+ years of hands-on experience in Paid Social Advertising, with a strong emphasis on Facebook and Instagram platforms.
• Welcome additional experience with Display, Programmatic, YouTube, and SEA as a valuable asset.
• Demonstrate a solid command of Excel, an analytical mindset, and a natural affinity for working with numbers and innovative technologies.
• Enjoy direct client interactions and excel in clear and appreciative communication.
• Display a high level of self-motivation and assertiveness, taking ownership of responsibilities and driving initiatives forward.
CONGRUENCE HR - TALENT ACQUISITION SERVICE As the Talent Partner for our clients, we manage their recruitment process and support them in fulfilling their permanent hiring needs
💡 Quick Summary
Seeking a career-building opportunity? The Performance Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
