Job Description
Job Title: PPC Expert
Location: Tilak Nagar
Job Summary:
We are seeking a highly skilled and experienced PPC (Pay-Per-Click) Expert to join our marketing team. The PPC Expert will be responsible for managing and optimizing pay-per-click advertising campaigns to drive traffic, increase conversions, and maximize return on investment. This role requires a deep understanding of digital advertising platforms, keyword research, ad copywriting, and data analysis.
Key Responsibilities:
-Develop and execute PPC strategies across multiple digital advertising platforms, such as
Google Ads, Bing Ads, and social media advertising.
-Conduct comprehensive keyword research to identify relevant and high-converting
keywords for campaigns.
-Create and manage PPC campaigns, ad groups, and ad copies, ensuring ad relevance and
quality score optimization.
-Monitor, analyze, and report on campaign performance, using tools like Google Analytics,
Google Ads, and other data analytics platforms.
-Implement A/B testing and other optimization techniques to improve ad performance,
click-through rates, and conversion rates.
-Manage budgets effectively and allocate resources to maximize ROI while controlling
advertising costs.
-Stay up-to-date with industry trends and best practices to continuously improve PPC
strategies and tactics.
-Work closely with the marketing team to align PPC campaigns with overall marketing
goals and initiatives.
-Collaborate with designers and copywriters to create compelling ad creatives and landing
pages.
-Implement ad extensions and other ad formats to enhance the visibility and performance
of ads.
-Stay informed about changes in search engine algorithms and adjust PPC strategies
accordingly.
-Troubleshoot any issues related to ad campaigns, tracking, and conversion tracking.
Qualifications:
-Bachelor's degree in marketing, advertising, or a related field (or equivalent work
experience).
-Proven experience in managing PPC campaigns with a track record of achieving positive
ROI.
-In-depth knowledge of PPC platforms, including Google Ads, Bing Ads, and social media
advertising.
-Proficiency in keyword research and selection for optimal campaign performance.
-Strong analytical skills with the ability to interpret data, make data-driven decisions, and
optimize campaigns accordingly.
-Experience with data analytics tools and platforms, such as Google Analytics.
-Excellent communication and teamwork skills.
-Strong attention to detail and a commitment to producing high-quality work.
-Google Ads and Bing Ads certification is a plus.
-Knowledge of SEO and its relationship with PPC is advantageous.
-Experience with e-commerce and online advertising for retail businesses is a plus.
-Familiarity with marketing automation and CRM systems (e.g., HubSpot, Salesforce) is a
bonus.
The PPC Expert plays a crucial role in our digital marketing efforts and should be driven by a passion for delivering results through paid advertising. If you are a proactive and data-driven PPC professional looking for a challenging and rewarding opportunity, we encourage you to apply.
Job Types: Full-time, Permanent
Salary: ₹20,000.00 - ₹30,000.00 per month
Schedule:
• Day shift
Education:
• Bachelor's (Preferred)
Experience:
• total work: 2 years (Preferred)
• Google Ads: 2 years (Preferred)
Ability to Commute:
• West, NEW Delhi (Preferred)
Ability to Relocate:
• West, NEW Delhi: Relocate before starting work (Preferred)
Speak with the employer
++1-XXXXXXXXXX
Location: Tilak Nagar
Job Summary:
We are seeking a highly skilled and experienced PPC (Pay-Per-Click) Expert to join our marketing team. The PPC Expert will be responsible for managing and optimizing pay-per-click advertising campaigns to drive traffic, increase conversions, and maximize return on investment. This role requires a deep understanding of digital advertising platforms, keyword research, ad copywriting, and data analysis.
Key Responsibilities:
-Develop and execute PPC strategies across multiple digital advertising platforms, such as
Google Ads, Bing Ads, and social media advertising.
-Conduct comprehensive keyword research to identify relevant and high-converting
keywords for campaigns.
-Create and manage PPC campaigns, ad groups, and ad copies, ensuring ad relevance and
quality score optimization.
-Monitor, analyze, and report on campaign performance, using tools like Google Analytics,
Google Ads, and other data analytics platforms.
-Implement A/B testing and other optimization techniques to improve ad performance,
click-through rates, and conversion rates.
-Manage budgets effectively and allocate resources to maximize ROI while controlling
advertising costs.
-Stay up-to-date with industry trends and best practices to continuously improve PPC
strategies and tactics.
-Work closely with the marketing team to align PPC campaigns with overall marketing
goals and initiatives.
-Collaborate with designers and copywriters to create compelling ad creatives and landing
pages.
-Implement ad extensions and other ad formats to enhance the visibility and performance
of ads.
-Stay informed about changes in search engine algorithms and adjust PPC strategies
accordingly.
-Troubleshoot any issues related to ad campaigns, tracking, and conversion tracking.
Qualifications:
-Bachelor's degree in marketing, advertising, or a related field (or equivalent work
experience).
-Proven experience in managing PPC campaigns with a track record of achieving positive
ROI.
-In-depth knowledge of PPC platforms, including Google Ads, Bing Ads, and social media
advertising.
-Proficiency in keyword research and selection for optimal campaign performance.
-Strong analytical skills with the ability to interpret data, make data-driven decisions, and
optimize campaigns accordingly.
-Experience with data analytics tools and platforms, such as Google Analytics.
-Excellent communication and teamwork skills.
-Strong attention to detail and a commitment to producing high-quality work.
-Google Ads and Bing Ads certification is a plus.
-Knowledge of SEO and its relationship with PPC is advantageous.
-Experience with e-commerce and online advertising for retail businesses is a plus.
-Familiarity with marketing automation and CRM systems (e.g., HubSpot, Salesforce) is a
bonus.
The PPC Expert plays a crucial role in our digital marketing efforts and should be driven by a passion for delivering results through paid advertising. If you are a proactive and data-driven PPC professional looking for a challenging and rewarding opportunity, we encourage you to apply.
Job Types: Full-time, Permanent
Salary: ₹20,000.00 - ₹30,000.00 per month
Schedule:
• Day shift
Education:
• Bachelor's (Preferred)
Experience:
• total work: 2 years (Preferred)
• Google Ads: 2 years (Preferred)
Ability to Commute:
• West, NEW Delhi (Preferred)
Ability to Relocate:
• West, NEW Delhi: Relocate before starting work (Preferred)
Speak with the employer
++1-XXXXXXXXXX
💡 Quick Summary
Seeking a career-building opportunity? The PPC Executive position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
