Job Description
Pay
₹25,000 - ₹50,000 a month
Job type
Full-time
Shift and schedule
Day shift
Location
Noida, Uttar Pradesh
Full job description
Position: PPC Specialist
Company Name: Freekaamaal.com
Company Website: https://freekaamaal.com/
Location: H-102, Third floor, H Block, sector 63, Noida -201301.
Gmail: careers@freekaamaal.com
Job Overview: At FreeKaaMaal, we're looking for a skilled PPC Specialist to join our team. As a PPC Specialist, you will play a crucial role in managing and optimizing our pay-per-click advertising campaigns across multiple platforms including Google Ads, Bing Ads, and various social media channels. Your primary objective will be to drive targeted traffic to our platform, enhance conversion rates, and maximize return on ad spend (ROAS).
Responsibilities:
· Develop and execute PPC strategies aligned with organizational goals to increase website traffic, sales, and lead generation.
· Conduct comprehensive keyword research and analysis to identify high-value target keywords for PPC campaigns.
· Create, launch, and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, Facebook Ads, Instagram Ads, and others.
· Craft compelling ad copy and design visually appealing ad creatives to improve click-through rates (CTR) and conversion rates.
· Monitor campaign performance metrics including click-through rate (CTR), conversion rate (CVR), cost per click (CPC), and return on ad spend (ROAS).
· Continuously analyse campaign data to identify optimization opportunities and implement A/B tests to improve performance.
· Manage bidding strategies and budgets effectively to ensure efficient allocation of advertising spend.
· Stay updated with the latest trends and developments in PPC advertising and search engine marketing.
· Collaborate closely with other members of the marketing team to align PPC campaigns with overall marketing strategies and initiatives.
· Provide regular reports and insights on campaign performance to stakeholders, highlighting key findings and recommendations.
Qualifications:
· Bachelor’s degree in Marketing, Advertising, Business, or a related field.
· Proven experience managing PPC campaigns across Google Ads, Bing Ads, and social media advertising platforms.
· Deep understanding of PPC advertising principles, best practices, and industry trends.
· Proficiency in using PPC analytics tools such as Google Analytics, Google Ads, and Microsoft Advertising.
· Strong analytical skills with the ability to interpret campaign data and derive actionable insights.
· Excellent written and verbal communication skills.
· Highly organized with the ability to manage multiple projects simultaneously and meet deadlines.
· Google Ads certification and other relevant certifications (e.g., Bing Ads certification) preferred.
· Experience in e-commerce or retail industry would be advantageous.
Job Type: Full-time
Pay: ₹25,000.00 - ₹50,000.00 per month
Schedule:
Day shift
Experience:
total work: 3 years (Preferred)
Work Location: In person
₹25,000 - ₹50,000 a month
Job type
Full-time
Shift and schedule
Day shift
Location
Noida, Uttar Pradesh
Full job description
Position: PPC Specialist
Company Name: Freekaamaal.com
Company Website: https://freekaamaal.com/
Location: H-102, Third floor, H Block, sector 63, Noida -201301.
Gmail: careers@freekaamaal.com
Job Overview: At FreeKaaMaal, we're looking for a skilled PPC Specialist to join our team. As a PPC Specialist, you will play a crucial role in managing and optimizing our pay-per-click advertising campaigns across multiple platforms including Google Ads, Bing Ads, and various social media channels. Your primary objective will be to drive targeted traffic to our platform, enhance conversion rates, and maximize return on ad spend (ROAS).
Responsibilities:
· Develop and execute PPC strategies aligned with organizational goals to increase website traffic, sales, and lead generation.
· Conduct comprehensive keyword research and analysis to identify high-value target keywords for PPC campaigns.
· Create, launch, and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, Facebook Ads, Instagram Ads, and others.
· Craft compelling ad copy and design visually appealing ad creatives to improve click-through rates (CTR) and conversion rates.
· Monitor campaign performance metrics including click-through rate (CTR), conversion rate (CVR), cost per click (CPC), and return on ad spend (ROAS).
· Continuously analyse campaign data to identify optimization opportunities and implement A/B tests to improve performance.
· Manage bidding strategies and budgets effectively to ensure efficient allocation of advertising spend.
· Stay updated with the latest trends and developments in PPC advertising and search engine marketing.
· Collaborate closely with other members of the marketing team to align PPC campaigns with overall marketing strategies and initiatives.
· Provide regular reports and insights on campaign performance to stakeholders, highlighting key findings and recommendations.
Qualifications:
· Bachelor’s degree in Marketing, Advertising, Business, or a related field.
· Proven experience managing PPC campaigns across Google Ads, Bing Ads, and social media advertising platforms.
· Deep understanding of PPC advertising principles, best practices, and industry trends.
· Proficiency in using PPC analytics tools such as Google Analytics, Google Ads, and Microsoft Advertising.
· Strong analytical skills with the ability to interpret campaign data and derive actionable insights.
· Excellent written and verbal communication skills.
· Highly organized with the ability to manage multiple projects simultaneously and meet deadlines.
· Google Ads certification and other relevant certifications (e.g., Bing Ads certification) preferred.
· Experience in e-commerce or retail industry would be advantageous.
Job Type: Full-time
Pay: ₹25,000.00 - ₹50,000.00 per month
Schedule:
Day shift
Experience:
total work: 3 years (Preferred)
Work Location: In person
💡 Quick Summary
Seeking a career-building opportunity? The PPC Specialist position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Noida offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.