Job Description
Required Experience: 4-5 Years
Location : Ahmedabad (Head Office)
Roles and Responsibilities:
- Develops marketing partnerships with retailers, media partners, and other external
partners to broaden the reach of the business’s brand messaging.
- Define and manage the brand communication strategy using a variety of media
- Own the development and messaging of the brand narrative
- Create, execute, and manage marketing programs and campaigns
- Developing promotional campaigns to enhance the products' brand images to the market and reach the target audience
- Determine directive pricing strategies, manage budget allocation and assess ROI for every marketing effort.
- Manage key brand initiatives, set standards and guidelines, and continuously elevate our brand
- Build a brand identity that is clear, distinctive, and compelling
- Negotiating attractive partnership deals and ensuring mutually beneficial partnership terms that are in line with business objectives and strategy
- Maintaining and deepening relationships with existing partners
- Developing metrics to measure ROI from partnerships.
- Create a Brand activation plan.
- Build and maintain a calendar of brand activation events for the team
- Analyse success of previous campaigns
- Educate consumers about the product (through brand activations)
- Manages brand program launches and serves as cross-functional point-person across marketing, commercial, and creative design
- Translating brand elements into plans and go-to-market strategies
- Align the marketing activation around the brand’s direction, choices, and tactics
Requirement:
- 4-5 years of experience in a related field (generally marketing or sales)
- Strong expertise in corporate partnerships.
- Experienced in setting up an MT channel.
- Proven ability to work cross-functionally
- Experience managing a brand across multiple markets
- Creative thinker and problem solver
- Excellent communication skills
- Confident public speaker
- Project management experience, with a solid understanding of project management principles and techniques
- Strategic thinker able to identify long-term opportunities and trends
- Exceptional collaboration skills
- Data-driven thinking and an affinity for numbers
We’re looking for someone who is
● A quick learner and self-starter
● Hungry to outperform in a fast-growing environment
💡 Quick Summary
Seeking a career-building opportunity? The Retail Brand Manager | Ikamate HR India Pvt|Ltd position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
