Job Description
Responsibilities:-
• Manual and Automation Campaigns KPIs chase.
• Plan and execute Manual and automated campaigns for maximum revenue extraction along
with optimized KPIs like Open rate, CTR, CR, ROAS and lower effective discount %Campaign
Design & Operations- Ideate, build & execute customer lifecycle campaigns (Automated &
Non-Automated) to increase repeat purchase & LTV from existing customers- Manage full
ownership of monthly/quarterly/annual sale events on BellaVita and Bevzilla to maximize &
deliver on revenue & engagement targets - Campaign planning, execution, the launch of new
engagement activities, etc.
• Campaign & Customer Analytics- Work closely with the Analytics team to drive customer &
campaign analytics to improve the efficiency of retention programs/campaigns - maximize
revenue, conversions, and engagement metrics- Implement & optimize daily/weekly/monthly
retention & customer lifecycle campaigns (automated & non-automated) to deliver on growth
targets ownership Of Retention Projects- Innovate, launch & drive new retention marketing
initiatives to build app base, customer engagement & stickiness.
• Project Management & end-to-end execution of retention projects coordinating with
Marketing, Product/Tech & Analytics Teams, and Coordination With Stakeholders For
Campaign Execution.
• Work closely with Site, Design & Copy, and CRM teams to execute all retention/customer
lifecycle campaigns.
Skills and Qualifications:-
• Hands-on experience in campaign management platforms (s) like a clever tap, net core, and
MoEngage.
• E-commerce experience in CRM (Email, SMS, Push & WhatsApp) or other Marketing functions.
• Good working knowledge of SQL, MS Excel, Google Analytics, and similar data analytics tools
Skills/Competencies Required.
• Experience working with both apps & Websites.
• Experience in campaign planning, execution, and measurement of KPIs.
• Quick learner and highly action-oriented with the ability to work in a fast-paced and dynamic
environment Key Objectives.
• To own and drive customer retention projects & initiatives designed to increase repeat
purchases, customer engagement, LTV, and retain customers (reduce churn).
Interested candidates may connect at - Somesh.malviya@idamwellness.com
• Manual and Automation Campaigns KPIs chase.
• Plan and execute Manual and automated campaigns for maximum revenue extraction along
with optimized KPIs like Open rate, CTR, CR, ROAS and lower effective discount %Campaign
Design & Operations- Ideate, build & execute customer lifecycle campaigns (Automated &
Non-Automated) to increase repeat purchase & LTV from existing customers- Manage full
ownership of monthly/quarterly/annual sale events on BellaVita and Bevzilla to maximize &
deliver on revenue & engagement targets - Campaign planning, execution, the launch of new
engagement activities, etc.
• Campaign & Customer Analytics- Work closely with the Analytics team to drive customer &
campaign analytics to improve the efficiency of retention programs/campaigns - maximize
revenue, conversions, and engagement metrics- Implement & optimize daily/weekly/monthly
retention & customer lifecycle campaigns (automated & non-automated) to deliver on growth
targets ownership Of Retention Projects- Innovate, launch & drive new retention marketing
initiatives to build app base, customer engagement & stickiness.
• Project Management & end-to-end execution of retention projects coordinating with
Marketing, Product/Tech & Analytics Teams, and Coordination With Stakeholders For
Campaign Execution.
• Work closely with Site, Design & Copy, and CRM teams to execute all retention/customer
lifecycle campaigns.
Skills and Qualifications:-
• Hands-on experience in campaign management platforms (s) like a clever tap, net core, and
MoEngage.
• E-commerce experience in CRM (Email, SMS, Push & WhatsApp) or other Marketing functions.
• Good working knowledge of SQL, MS Excel, Google Analytics, and similar data analytics tools
Skills/Competencies Required.
• Experience working with both apps & Websites.
• Experience in campaign planning, execution, and measurement of KPIs.
• Quick learner and highly action-oriented with the ability to work in a fast-paced and dynamic
environment Key Objectives.
• To own and drive customer retention projects & initiatives designed to increase repeat
purchases, customer engagement, LTV, and retain customers (reduce churn).
Interested candidates may connect at - Somesh.malviya@idamwellness.com
💡 Quick Summary
Seeking a career-building opportunity? The Retention Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Gurgaon offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
