Job Description
Department: Client Success / Client Servicing – Digital Marketing
Job Location: Navi Mumbai / Andheri
Education: MBA, BMS, BMM, Engineering
Total Years of Experience: 2 to 7 yrs
Job Profile:
• Own and drive Digital Media Campaigns, Performance Marketing Campaigns, and SEO.
• Digital Media Planning, Media Buying and end-to-end campaign management across BFSI, FMCG and Affluent Business Portfolio.
• Campaign Management and optimization strategy across Digital and Social Channels – PPC, Display, Facebook, YouTube and Programmatic, UAC & Mobile App Marketing.
• Own the Optimization and continuous improvement of performance media channels to drive customer Acquisition, Digital Sales, Up-sell and cross-sell.
• Work closely with cross-functional teams of the bank.
• Manage aligned and Partner relations including Analytics team, Creative team, Publishers, Affiliates, and Aggregators etc.
• Create and manage Digital/Web and Creative Assets required for Digital Media Campaigns.
• Web Analytics & Traffic Analysis to track the Organic/direct Performance of Website.
• Define and track KPIs to measure performance of various traffic generating channels including Organic, Direct, Affiliates, Referral, Social, Paid etc.
• Content & Influencer Marketing to improve top of the funnel KPIs like Products awareness, Website Visits and Engagement.
• Hands on Digital Marketing work experience in executing Digital Media Campaigns, social media, SEM, SEO.
• Well versed with Platform Consoles like Adwords, Facebook Business Manager, DV 360, LinkedIn Business.
• Detailed understanding of digital marketing funnels and associated media platforms.
• Understanding of Omni-channel campaigns and Marketing Automation.
• Good communication skills.
• Platform Knowledge.
• Identifying cross sell & upsell opportunities.
• Managing client relations & managing expectations.
Primary Skill :
• Planning & Strategy
• Platform knowledge
• Media strategy
• Adwords
• Media planning & Media Strateg
💡 Quick Summary
Seeking a career-building opportunity? The SAVE Digital Marketing position is now open for candidates interested in the Fresher Jobs sector. This role in Navi Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Fresher Jobs is a plus.
