Job Description
Position :-Seo Executive (E-commerce Platform)
Experience :-1-4 years
Job Overview
As a SEO Ecommerce Specialist/Executive, you will play a critical role in optimizing our website's technical infrastructure and ensuring it aligns with SEO best practices. In addition, you will leverage your knowledge of Google Merchant Center to enhance our product visibility on Google Shopping. You will work closely with cross-functional teams, including development, marketing, and content, to implement technical SEO strategies and enhancements that drive organic traffic, improve our online visibility, and increase conversions through Google Shopping.
Requirements:
• Experience in managing or working on ecommerce projects.
• Strong Communication skills, both written and verbal, with the ability to present SEO recommendations and insights to stakeholders.
• Detail-oriented with the ability to multitask and manage multiple projects simultaneously.
• Proactive and self-motivated, with a passion for staying up to date with the latest SEO trends and changes in search engine algorithms.
• Strong analytical skills with the ability to interpret data and provide actionable insights, coupled with excellent reporting abilities to present findings in a clear and concise manner.
Responsibilities:
• Conduct comprehensive technical SEO audits to identify website issues specific to ecommerce, such as product page optimization, faceted navigation, canonicalization, structured data, and schema markup.
• Collaborate with the development team to implement technical SEO improvements tailored to ecommerce websites, including optimizing product URLs, enhancing site speed, improving mobile responsiveness, and implementing rich snippets for product listings.
• Utilize Google Merchant Center to manage product feeds, ensuring accurate and optimized product data, and synchronizing it with our ecommerce platform.
• Optimize product data for Google Shopping, including titles, descriptions, attributes, and categorization, to maximize visibility and click-through rates.
• Perform keyword research and analysis, with a focus on ecommerce-specific keywords and long-tail queries, to optimize website content, product descriptions, and category pages accordingly.
• Optimize website elements for improved search engine rankings, including meta tags, header tags, URL structures, internal linking, and breadcrumbs, to enhance user experience and navigation.
• Monitor and analyze website performance using SEO tools, such as Google Analytics and Google Search Console, to identify opportunities for optimization and track progress specific to ecommerce goals, such as conversion rate optimization and revenue generation.
• Stay up to date with the latest technical SEO trends, algorithm updates, and industry developments relevant to ecommerce, including updates related to Google Merchant Center and Google Shopping.
• Collaborate with the content team to ensure SEO best practices are integrated into product descriptions, blog posts, and other ecommerce-related content, including optimizing keyword usage, product categorization, and interlinking strategies.
• Implement strategies to improve website load times and performance, such as image optimization, caching, lazy loading, and CDN integration, to enhance the overall ecommerce user experience.
• Monitor website for any crawl errors, broken links, or other technical issues specific to ecommerce platforms and take necessary actions to resolve them promptly.
• Conduct competitor analysis within the ecommerce space to identify opportunities for differentiation and improvement in technical SEO strategies tailored to ecommerce websites.
Skills:
SEO expertise (on-page, off-page, technical)
Keyword research and optimization
Content optimization for ecommerce
Competitor analysis
Link building strategies
Analytics and reporting
Understanding of user experience optimization
Effective communication and collaboration
Tools:
• Google Analytics
• Google Search Console
• Moz or SEMrush
• Ahrefs
• SEO plugins/extensions (for specific ecommerce platforms)
• Google Merchant Center
Ecommerce Platform:
• Magento
• Woo Commerce
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Quarterly incentive policy to reward exceptional performance and effort
Quarterly awards and rewards ceremonies to recognize and celebrate the achievements of team members
Company-wide celebrations to foster a positive and enjoyable work environment
Opportunities for growth and advancement within the company
Collaborative and supportive team culture
Regular performance reviews and feedback to support continuous improvement and development.
1st & 3rd Saturday off
Interested Candidate can contact us at +1-
💡 Quick Summary
Seeking a career-building opportunity? The Search Engine Optimization Executive position is now open for candidates interested in the MIS Executive sector. This role in Ahmedabad, offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in MIS Executive is a plus.
