Job Description
Location - Hyderabad / Delhi (WFH)
Qualifications - Bachelor's degree in Marketing, Communications, or a related field
Experience - 2-3 years in marketing agencies
OVERVIEW:
Biz Klinics is seeking for SEO Specialist, a self-motivated individual with a strong passion for SEO and digital marketing who will be responsible for all aspects of Technical SEO implementation with a focus on maintaining site health and structure serving websites. The position is to provide technical oversight in helping the websites build success for the organization.
KEY RESPONSIBILITIES:
• Review, strategize and optimize the web properties towards success in Google/Bing
• Conduct comprehensive site auditing and proactively identify on-page and technical SEO opportunities.
• Perform ongoing keyword discovery, expansion, and optimization. Advise, collaborate with, and systematize feedback from internal teams, to push for technical SEO best practices.
• Perform competitive analyses to identify opportunities in Technical SEO
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
• Identify opportunities for improved performance such as site infrastructure, Sitespeed, Core-vitals, crawl ability, on-page factors, and scalable content.
• Manage and review link structuring, canonicalization, schema markup, cannibalization, and core-vitals elements.
• Monitor crawl/indexation and uncover and troubleshoot any issues that arise.
• Stay up-to-date with the latest SEO trends, algorithm changes, and industry developments to proactively adjust strategies and tactics. The document, and reporting of SEO KPIs to stakeholders
ESSENTIAL KNOWLEDGE:
• Optimize, claim and verify Google, Bing, Apple Maps, Yelp and other important local listings.
• Expert knowledge of search console and near analytics, GA4
• Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc.)
• Expert in Google Analytics/tag manager/Search Console/ahref/semrush.
• Experience working with CMS and building/administering content in CMS environment.
• Desired: Knowledge of HTML/CSS and website administration.
• Excellent knowledge on Search Engine Algorithms (Google Bing, & Yahoo Search)
• Advanced knowledge in optimising meta tags, URLs, keyword density and prominence.
• Up-to-date knowledge of the latest SEO trends, algorithms, and industry changes
Knowledge
-Monitoring & IT tools
Good working knowledge in the use of IT for reporting and presentations apart from usual MS Office skills.
Skills Requirement
- Industry Experience
Finance, Healthcare, Hospitality, Technology & Startups
- Collaborative skills
This entails close working with peers and seniors without direct reporting relationships.
- Monitoring and Tracking
Capability to understand and monitor several activities.
- Personal Planning
Ability to manage disparate tasks in a time-bound manner.
- Other Soft Skills
Very good communication & presentation skills
💡 Quick Summary
Seeking a career-building opportunity? The Search Engine Optimization Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
