Job Description
Collegedunia is an education portal, matching students with the best colleges in India & abroad. We help in college research, exam prep tips, application process &also provide insights on-campus life. Launched in 2014, we are the highest ranked portal by Similar Web in education. We have also been awarded as - Best Educational Portal- by IAMAI in 2017, and listed by TechinAsia as Top 100 Startups in Asia. Collegedunia is fueled by the energy of over a 1000 individuals having an average age around 25 years. The talent
pool comprises data analysts, engineers, designers, writers, managers, marketers, which is increasing at 10% every month.
Job Description
Tracking, reporting and regularly analysing web analytics data and the various search engine marketing (SEM)
campaigns
Managing campaign costs, ensuring that budgets are not exceeded, calculating monthly campaign costs, and taking other necessary steps to adhere to the budgets
Optimising website copy and landing pages for SEM
Undertaking regular keyword research, expansion, and refinement of keyword lists
Researching the SEO efforts of competitors
Developing and executing off-page SEO through link building
Working with the website development team to ensure best practices are deployed
Working with the content marketing teams to ensure SEO integration in all content creation and programming
Requirements:
Minimum 1 year of experience
A successful track record of improving websites’ SEO
Experience in running pay-per-click (PPC) campaigns across various search engines such as Google, Bing, etc.
A detailed understanding of performance marketing, lead conversion and online customer acquisition.
Mastery of various website analytics tools such as Google Analytics, NetInsights, and WebTrendsa.
Good experience with A/B and multi-variant testing experiments
Understanding of languages such as HTML, CSS, and JavaScript development and the challenges
A knack for remaining updated with the latest SEO trends and best practices
pool comprises data analysts, engineers, designers, writers, managers, marketers, which is increasing at 10% every month.
Job Description
Tracking, reporting and regularly analysing web analytics data and the various search engine marketing (SEM)
campaigns
Managing campaign costs, ensuring that budgets are not exceeded, calculating monthly campaign costs, and taking other necessary steps to adhere to the budgets
Optimising website copy and landing pages for SEM
Undertaking regular keyword research, expansion, and refinement of keyword lists
Researching the SEO efforts of competitors
Developing and executing off-page SEO through link building
Working with the website development team to ensure best practices are deployed
Working with the content marketing teams to ensure SEO integration in all content creation and programming
Requirements:
Minimum 1 year of experience
A successful track record of improving websites’ SEO
Experience in running pay-per-click (PPC) campaigns across various search engines such as Google, Bing, etc.
A detailed understanding of performance marketing, lead conversion and online customer acquisition.
Mastery of various website analytics tools such as Google Analytics, NetInsights, and WebTrendsa.
Good experience with A/B and multi-variant testing experiments
Understanding of languages such as HTML, CSS, and JavaScript development and the challenges
A knack for remaining updated with the latest SEO trends and best practices
💡 Quick Summary
Seeking a career-building opportunity? The Search Engine Optimization Team Lead position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Jaipur offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
