Full Job Description
Job Description
Roles and Responsibilities

The job ‘Brand Executive – Dunkin’ We are looking for people who are curious to learn the science and art of making big brands. The role requires curiosity to learn, accountability to own the task and maturity to execute in on time in a collaborative way. The person should have good MS office and good written & communication skills. Given QSR is a fast paced environment, speed and rigour is of most importance.

The brand will do a massive re-launch to become more youthful and irreverent

Sole ownership for all marketing related agency relationships & payment management for the brand

Planning and executing tasting and doing a quick analysis on key insights

Work on internal systems on data mining and helping the brand manager on planning next campaign

Run bi-monthly competition product and pricing indexing

Work with creative agencies on – Photo shoots / Key Visual development / Digital marketing and Offline marketing collaterals

Work closely with brand activation team and supply chain team

Keep track of marketing spends

Brainstorm new and innovative growth strategies

Work with different creative partner agencies and take regular follow up on completion of task so that execution on ground is not lapsed

COMMUNICATIONS & WORKING RELATIONSHIPS:

Internal:

Work with NPD / SC and brand activation team

Work with Finance team on monthly provisions and marketing budgets

External:

Work with External Creative marketing Agencies

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Graduate with an interest in Sales and marketing. MBA will be an added bonus.

2-4 Years in marketing in a product company or an advertising firm

Has resilience and is good in adaptability

Partners and support functions like operations and supply chain

Drive for results– Bias for action

Good Presentation skill is an added advantage

Up-to-date with latest trends and marketing best practices


This role will prepare a person on concepts of Brand management and how you can grow in space of marketing. The incumbent will be part of the team who will work on brand re-positioning and brand planning and concepts of menu / New launches.



Key Skills
Brand CampaignBrand ManagementBrand PlanningMarketing Collaterals
Education

UG:Any Graduate

PG:MBA/PGDM in Any Specialization

Company Profile
Jubilant FoodWorks (JFL)

ABOUT JUBILANT FOODWORKS:
Jubilant Food Works Ltd. is India’s leading food service (QSR)company in South Asia. A high growth, cash rich company which has delivered consistently to consumers and created value for shareholder. The food service industry is at an inflexion point of hyper growth, with growing middle class, disposable income and growth in consumerism all macro factors will fuel hyper growth for food companies.
Jubilant foods have an ambition to become a multi brand, multi country, food tech company.

JFL is well poised to achieve this as it has unparalleled experience in Indian QSR/ Food service sector and has a portfolio of brands which straddle amongst the top 7 cuisines which consumer love in India. It is the master franchisee for Domino’s Pizza and Dunkin’ in India & expanding its foot print into large categories like Chinese / Fried chicken with brands like Hongs Kitchen, Popeye’s. It’s by far the largest organized food service company in market share, market cap and number of restaurants in operation.

Jubilant FoodWorks has been accredited as ‘Great Place to Work’ certified organization in India.This recognition is a testimony to our great culture that inspires trust, pride, camaraderie and innovation among our employees and has enabled the organization to be the pioneer in the QSR industry.


Salary:

Not Disclosed by Recruiter

Industry:

FMCG

Department:

Marketing & Communication

Role Category:

Marketing

Role:

Brand Management

Employment Type:

Full Time, Permanent