Job Description
Company Overview
RFI Global is a data and insights company focused exclusively on financial services. We empower financial services leaders with the market intelligence they need to drive innovation and accelerate growth. Partnering with the world's top financial institutions, our expert team delivers tailored insights through a unique hybrid syndicated approach, drawing from over 200,000 consumer and 60,000 business interviews each year.
The Role
The Senior Community Marketing & Operations Executive plays a key role in shaping how we connect with, engage, and grow our online research panel community. This role is focused on building strong relationships with our community members through compelling communications, thoughtful campaigns, and engaging digital experiences that drive participation and long-term value.
Sitting within the Operations team, this role blends community marketing, digital communications, campaign delivery, and performance insight to ensure our Internal Research Panel is vibrant, active, and valued. You will be responsible for bringing the panel to life—championing the member voice, telling the right stories, and creating experiences that encourage ongoing engagement.
As a Senior Community Marketing & Operations Executive, you are curious, proactive, and detail-oriented, with a passion for financial services and a strong instinct for clear, effective communication. You enjoy simplifying complexity and spotting opportunities to improve how audiences experience and interact with digital communities.
Key Responsibilities
Community Growth & Engagement
Lead the strategy for engaging and retaining members of the Internal Research Panel
Design and deliver engaging online community initiatives, activities, and incentive-led programs
Monitor panel health metrics (engagement, churn, response rates) and recommend improvements
Act as the internal voice of the panel member, championing experience and usability
Communications & Campaign Management
Develop and deliver a multi-channel communications strategy
Plan and execute campaigns to support panel recruitment, activation, and re-engagement
Create engaging, high-quality content for emails, newsletters, landing pages, and in-platform messaging
Ensure all communications meet consent, and data governance standards
Digital and Local Marketing & Analytics
Develop digital marketing initiatives to grow and activate the panel
Track and report on campaign, platform, and engagement performance
Use data and insights to optimise messaging, targeting, survey design, and platform usage
Support local (Australia) RFI marketing needs through events, activities and developing collateral
Operations & Supplier Support
Support relationships with panel, incentive, and technology suppliers
Coordinate supplier activity related to recruitment, incentives, platforms, and data delivery
Maintain documentation, processes, and operational reporting
Cross-Functional Collaboration
Work closely with Research, Client Services, and Commercial teams to maximise internal panel, client and internal needs
Provide input on panel feasibility, capacity, and engagement trends
Requirements
Have a degree in any discipline
A passion for financial services and data
2-4 years experience in community management, digital marketing, or research
Hands-on experience managing panel platforms, survey tools, or CRM systems
Strong campaign planning and execution experience
Excellent written communication and stakeholder management skills
Analytical mindset with experience using data to drive improvements
Experience using Microsoft Office programs, particularly PowerPoint and Excel
Be a self-starter with a positive attitude
Thrive in a fast-paced environment and be comfortable with a steep learning curve
Be self-motivated and able to work both autonomously and in a team
Be confident multi-tasking and managing multiple deadlines
Knowledge of or interest in the banking and payments industry or in market research
Benefits
Competitive salary and superannuation
Great opportunity to work with a global team
25 days annual leave + public holidays + birthday leave +2 charity days
Hybrid working arrangements
Wellness and education contribution fund
Monthly breakfast and quarterly social events
Learning and development budget to help your professional growth.
Loyalty leave
Perkbox rewards program
RFI Global is a data and insights company focused exclusively on financial services. We empower financial services leaders with the market intelligence they need to drive innovation and accelerate growth. Partnering with the world's top financial institutions, our expert team delivers tailored insights through a unique hybrid syndicated approach, drawing from over 200,000 consumer and 60,000 business interviews each year.
The Role
The Senior Community Marketing & Operations Executive plays a key role in shaping how we connect with, engage, and grow our online research panel community. This role is focused on building strong relationships with our community members through compelling communications, thoughtful campaigns, and engaging digital experiences that drive participation and long-term value.
Sitting within the Operations team, this role blends community marketing, digital communications, campaign delivery, and performance insight to ensure our Internal Research Panel is vibrant, active, and valued. You will be responsible for bringing the panel to life—championing the member voice, telling the right stories, and creating experiences that encourage ongoing engagement.
As a Senior Community Marketing & Operations Executive, you are curious, proactive, and detail-oriented, with a passion for financial services and a strong instinct for clear, effective communication. You enjoy simplifying complexity and spotting opportunities to improve how audiences experience and interact with digital communities.
Key Responsibilities
Community Growth & Engagement
Lead the strategy for engaging and retaining members of the Internal Research Panel
Design and deliver engaging online community initiatives, activities, and incentive-led programs
Monitor panel health metrics (engagement, churn, response rates) and recommend improvements
Act as the internal voice of the panel member, championing experience and usability
Communications & Campaign Management
Develop and deliver a multi-channel communications strategy
Plan and execute campaigns to support panel recruitment, activation, and re-engagement
Create engaging, high-quality content for emails, newsletters, landing pages, and in-platform messaging
Ensure all communications meet consent, and data governance standards
Digital and Local Marketing & Analytics
Develop digital marketing initiatives to grow and activate the panel
Track and report on campaign, platform, and engagement performance
Use data and insights to optimise messaging, targeting, survey design, and platform usage
Support local (Australia) RFI marketing needs through events, activities and developing collateral
Operations & Supplier Support
Support relationships with panel, incentive, and technology suppliers
Coordinate supplier activity related to recruitment, incentives, platforms, and data delivery
Maintain documentation, processes, and operational reporting
Cross-Functional Collaboration
Work closely with Research, Client Services, and Commercial teams to maximise internal panel, client and internal needs
Provide input on panel feasibility, capacity, and engagement trends
Requirements
Have a degree in any discipline
A passion for financial services and data
2-4 years experience in community management, digital marketing, or research
Hands-on experience managing panel platforms, survey tools, or CRM systems
Strong campaign planning and execution experience
Excellent written communication and stakeholder management skills
Analytical mindset with experience using data to drive improvements
Experience using Microsoft Office programs, particularly PowerPoint and Excel
Be a self-starter with a positive attitude
Thrive in a fast-paced environment and be comfortable with a steep learning curve
Be self-motivated and able to work both autonomously and in a team
Be confident multi-tasking and managing multiple deadlines
Knowledge of or interest in the banking and payments industry or in market research
Benefits
Competitive salary and superannuation
Great opportunity to work with a global team
25 days annual leave + public holidays + birthday leave +2 charity days
Hybrid working arrangements
Wellness and education contribution fund
Monthly breakfast and quarterly social events
Learning and development budget to help your professional growth.
Loyalty leave
Perkbox rewards program
💡 Quick Summary
Seeking a career-building opportunity? The Senior Community Marketing & Operations Executive - Melbourne/ Sydney position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Sydney offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
