Job Description
Senior Content Writer — Brand, UX & Growth
We're looking for a senior content powerhouse who can blend FOMO, storytelling, and emotion to create scroll-stopping copy and UX content that builds trust, curiosity, and clicks — from the first line.
You're someone who:
Writes like a human, but understands how algorithms think
Knows how to spark emotion with two words or two paragraphs
Believes content is the product, not an afterthought
Understands the fine balance between conversion and connection
Responsibilities
Write high-converting landing pages, app copy, emailers, ad scripts, pop-ups, and product flows
Collaborate with design, dev, and growth teams to craft seamless brand experiences
Use AI tools (like ChatGPT, Notion AI, GrammarlyGO, SurferSEO, etc.) to enhance speed, creativity & structure
Create attention-holding microcopy: button text, tooltips, onboarding flows
Craft FOMO-driven hooks for new launches, rituals, challenges, features
Translate spiritual/astrological wisdom into language young India relates to
Build content systems, tone guides, and repeatable templates for scale
Constantly test content performance and optimize for click, engagement, and trust
Lead the content voice across website, app, and socials
Requirements :
Minimum 3-6 years of experience in same or related domain.
Bachelor degree graduate in IT, Graphics or related field.
Excellent attention to detail and creativity and strong command over creative writing.
Strong communication and time management skills.
Must-Have Skills
You write to make people feel something (urgency, trust, alignment, curiosity)
Strong grasp of UX writing, landing page copy, and conversion storytelling
Fluent in both long-form short-form writing across formats
Knows how to use and iterate content through AI-powered tools
Obsessed with clarity, brevity, and punch — you write like Apple, not a brochure
You have an eye for design and can guide what content should look like too
Ability to work independently, own timelines, and push your work to "great," not just "done"
Bonus: Experience writing for wellness, astrology, productivity, or Gen Z brands
We're looking for a senior content powerhouse who can blend FOMO, storytelling, and emotion to create scroll-stopping copy and UX content that builds trust, curiosity, and clicks — from the first line.
You're someone who:
Writes like a human, but understands how algorithms think
Knows how to spark emotion with two words or two paragraphs
Believes content is the product, not an afterthought
Understands the fine balance between conversion and connection
Responsibilities
Write high-converting landing pages, app copy, emailers, ad scripts, pop-ups, and product flows
Collaborate with design, dev, and growth teams to craft seamless brand experiences
Use AI tools (like ChatGPT, Notion AI, GrammarlyGO, SurferSEO, etc.) to enhance speed, creativity & structure
Create attention-holding microcopy: button text, tooltips, onboarding flows
Craft FOMO-driven hooks for new launches, rituals, challenges, features
Translate spiritual/astrological wisdom into language young India relates to
Build content systems, tone guides, and repeatable templates for scale
Constantly test content performance and optimize for click, engagement, and trust
Lead the content voice across website, app, and socials
Requirements :
Minimum 3-6 years of experience in same or related domain.
Bachelor degree graduate in IT, Graphics or related field.
Excellent attention to detail and creativity and strong command over creative writing.
Strong communication and time management skills.
Must-Have Skills
You write to make people feel something (urgency, trust, alignment, curiosity)
Strong grasp of UX writing, landing page copy, and conversion storytelling
Fluent in both long-form short-form writing across formats
Knows how to use and iterate content through AI-powered tools
Obsessed with clarity, brevity, and punch — you write like Apple, not a brochure
You have an eye for design and can guide what content should look like too
Ability to work independently, own timelines, and push your work to "great," not just "done"
Bonus: Experience writing for wellness, astrology, productivity, or Gen Z brands
💡 Quick Summary
Seeking a career-building opportunity? The Senior Content Writer position is now open for candidates interested in the Content Writer Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Content Writer Jobs is a plus.
