Senior Copy Writer| GCC

Senior Copy Writer, GCC

Do you dream of a job where you have every opportunity to develop and grow both professionally and personally while doing the world’s most important job?

Welcome to Dibber!!

Dibber is a global family-owned early childhood education group from the Nordics developing and running over 500 ECD centers and schools in 10 countries and growing strongly. Now it’s time to start our journey in India.

We develop and manage world-class Early Childhood Development (ECD) centers The purpose – to make all children experience and believe they are valuable –brings us to work every day. We create experiences for children and their parents or guardians which have a positive impact on their lives. We continuously develop pedagogy, curriculum and concepts designed with holistic child development at heart.

Dibber Pedagogy focuses on creating a learning environment for children to develop lifelong learning competencies built on attitudes, knowledge, and skills and to help them succeed in their future education, work, and life. Through every layer of the Dibber Childhood (our pedagogical framework), each child in our preschool goes on a magical learning journey.

Our Dibber Heart Culture provides a warm and inclusive atmosphere – for children and employees. We care about each other. We treat others with the kindness and respect we wish to receive. We create positive experiences, and we invest our hearts in what we do and in relationships with each other.

Are you passionate about people, a leader with a warm heart and a great communicator? Would you like to help us get a successful start in India and set the foundation for our future growth? Then this job is for you.

About the role

We have an exciting role as Sr. Copy Writer to write and edit excellent original marketing content. The senior copywriter will work with internal stakeholders and junior copywriters to create copy for campaigns. They will be responsible for creating highly engaging content for social media, blogs, marketing collaterals and mentoring Junior Copywriters. They will be responsible to ensure brand consistency across all platforms and will also create informative and original web content.

Job responsibilities:

· Researching relevant industry topics to identify new content.

· Learning about the target audience for copy. Creating original and engaging content.

· Producing and publishing articles to market Dibber.

· Research and evaluate competitor marketing with a focus on content

· Editing and fact-checking content created by Junior Copywriters.

· Using SEO practices to optimize content.

· Collaborating with Designers to develop visuals.

· Creating reports on content.

· Interviewing internal stakeholders to generate creative ideas. Identify customers’ needs and gaps in our content strategy and recommend new topics.

· Research and write short (social media, advertisements etc.) and long-form (brochures, blogs etc.) content on various relevant topics

· Quality Check content to ensure it is free of grammatical or factual errors and follows all brand editorial guidelines for consistency.

· Create and edit original copy that is accurate, well-researched, and meets Dibber brand guidelines

Required Qualifications/ Skills:

· 8+ years’ experience of copy writing experience in an ad agency. Prior working experience with education industry (preferred) and global clients

· Bachelor’s degree in English, communications, or related field.

· Experience using Content Management Systems.

· Proven team management experience

· Exceptional ideation, research and writing abilities.

· Strong communication, research, and writing skills.

· Creativity, resourcefulness, flexibility, and motivation.

· Ability to understand the needs associated with a project and the target audience.

· Receptive to feedback.

· Self-motivated and willingness to meet deadlines.

Other information

· Base location is Bengaluru, office located in Koramangala

· Work hours are 11 am to 8 pm, Monday to Friday with Hybrid working