Job Description
We are an ISO +001:2015 certified company located in Kolkata with offices in Bangalore and New York. In 2026, Deloitte recognized us as one of the fastest-growing technology companies in India and the Asia Pacific region in their research report. We mostly work with US based projects in web, cloud and mobile platforms. You can get more details about us from our website www.unifiedinfotech.net
Location: Kolkata(WFO)
Unified Infotech is seeking a passionate digital marketing professional to lead the discovery process in a client servicing role. As the Digital Marketing Consultant on CMS client projects, you will be responsible for the end-to- end content strategy and optimization of marketing websites and presales inquiries requiring sound knowledge of Content Marketing, SEO and familiarity with UI/UX design.
Job Responsibilities:
● Conducting Market Research, Competitor Analysis, Buyer Personas, Traffic Analysis.
● Ability to ideate and execute content strategy by analyzing content to optimize lead gen funnel.
● Sound knowledge of Content Marketing and SEO to optimize CMS websites for awareness to lead generation.
● Having strong communication skills and ability to pitch and negotiate between internal and external stakeholders.
● Understanding scope of project and client requirements for CMS websites and applications.
● Designing lo-fi Wireframes to brainstorm and demonstrate on-site and application content ideas.
● Familiarity with UI/UX concepts to work in cross-functional teams and own discovery of CMS projects.
● Understanding Information Architecture and UX concepts.
● Ideate pre-sales documents ( Presentations, RFP’s. Analysis ) to support Sales and Business Development Teams.
● Deep understanding of SEO best practices to optimize content.
● Ability to identify on-page and technical issues within websites and coordinate with developers to resolve the same.
● Stay up-to-date with latest Content Marketing tactics, SEO trends and algorithm updates.
Basic (Must Have): 3-5 years of experience in digital marketing
● Ability to lead and coordinate multiple projects
● Proficiency in Content Marketing and SEO consulting
● Strong communication and negotiation skills
● Ability to pitch to internal and external stakeholders
● Confident to deliver winning client presentations
● Work independently and as part of a team as required
Additional (Good to have): Tools: semrush / GA / GSC / GTM / Figma/Axure (for wireframing
Location: Kolkata(WFO)
Unified Infotech is seeking a passionate digital marketing professional to lead the discovery process in a client servicing role. As the Digital Marketing Consultant on CMS client projects, you will be responsible for the end-to- end content strategy and optimization of marketing websites and presales inquiries requiring sound knowledge of Content Marketing, SEO and familiarity with UI/UX design.
Job Responsibilities:
● Conducting Market Research, Competitor Analysis, Buyer Personas, Traffic Analysis.
● Ability to ideate and execute content strategy by analyzing content to optimize lead gen funnel.
● Sound knowledge of Content Marketing and SEO to optimize CMS websites for awareness to lead generation.
● Having strong communication skills and ability to pitch and negotiate between internal and external stakeholders.
● Understanding scope of project and client requirements for CMS websites and applications.
● Designing lo-fi Wireframes to brainstorm and demonstrate on-site and application content ideas.
● Familiarity with UI/UX concepts to work in cross-functional teams and own discovery of CMS projects.
● Understanding Information Architecture and UX concepts.
● Ideate pre-sales documents ( Presentations, RFP’s. Analysis ) to support Sales and Business Development Teams.
● Deep understanding of SEO best practices to optimize content.
● Ability to identify on-page and technical issues within websites and coordinate with developers to resolve the same.
● Stay up-to-date with latest Content Marketing tactics, SEO trends and algorithm updates.
Basic (Must Have): 3-5 years of experience in digital marketing
● Ability to lead and coordinate multiple projects
● Proficiency in Content Marketing and SEO consulting
● Strong communication and negotiation skills
● Ability to pitch to internal and external stakeholders
● Confident to deliver winning client presentations
● Work independently and as part of a team as required
Additional (Good to have): Tools: semrush / GA / GSC / GTM / Figma/Axure (for wireframing
💡 Quick Summary
Seeking a career-building opportunity? The Senior Digital Marketing Executive position is now open for candidates interested in the MIS Executive sector. This role in Kolkata offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in MIS Executive is a plus.