Description
SENIOR DIGITAL MARKETING SPECIALIST
We at Trionix Global, Mangalore, are looking for a creative, analytical Digital Marketing Specialist to join our team! As a Digital Marketing Specialist, you will be responsible for all digital marketing campaigns, including generating leads, conducting market research, and actively engaging with the business to optimize the performance of our digital strategies.
Salary: Rs. 35,000 to 40,000 (Negotiable based on the Experience)
Responsibilities:
Understand the client and their competition and create digital marketing plans
Conduct research on market trends, brand audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
Assist the team in the development of the overall digital marketing strategy
Set up conversion, pixel, and event tracking on the website and across various digital platforms
Managing Paid Media and social media
Setting up and optimizations of the campaigns
Build, plan and implement the overall digital marketing strategy
Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
Manage all digital marketing channels
Measure ROI and KPIs
Prepare and manage a digital marketing budget
Forecast marketing KPI and work to achieve the KPI
Motivate the digital marketing team to achieve goals
Monitor competition and provide suggestions for improvement
Collaborate with designers to improve CTR
Track the website traffic flow and provide internal reports regularly
Enhance brand awareness in the digital space.
Drive website traffic and acquire leads.
Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
Acquire insight into online marketing trends and keep strategies up-to-date
Report Finance on Regular Spends Across Paid Media Campaigns.
Requirements and Skills:
Proven experience as a Digital Marketing Executive or similar role (Minimum 2+ years of experience)
Good knowledge and experience with online marketing tools and best practices
Good knowledge of all different digital marketing channels
Experience with B2C Social Media, Google Adwords and Email campaigns, and SEM
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Team player
Good time-management skills
Job Types: Full-time, Regular / Permanent
Salary: ₹35,000.00 - ₹40,000.00 per month
Benefits:
Paid sick time
Paid time off
Schedule:
Day shift
Speak with the employer
+91-XXXXXXXXXX