Create business on-demand as well as regular reports that provide insights into key data points.
Monitor KPIs to identify changes in business trends, supporting the various departments in reaching their goals through analysis. communicate the results of the analysis into written and verbal form.
Converting business requirements into technical specifications, coordinating with developers, and testing the tracking implementation on a regular basis and ensure the data accuracy.
Education Preference: B.Tech

Job Responsibilities:

Analyze website data to determine areas of site improvement. Identify sales trends, abandonment issues, and opportunities for improving site conversion rates.
Creating reports with interactive visualization including observations and inferences.
Monitoring all key performance indicators on a regular basis and sharing the insights within the team.
Insights drove individuals who can segment, collate, and mine data across systems like Adobe Analytics, Google Analytics, Adwords, and other platforms.
Collaborate with members of the digital marketing, product, and merchandise team to provide actionable insights on the specific data.
Testing of implementation, coordination with web developers, and data flow in Adobe Analytics (Omniture) and Google Analytics.
Provide analytical support for A/ B and Multi-variate tests and landing page optimization efforts.