Job Description
Senior Executive- Digital Media Communication & Activation, Star Sports
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Job ID
1005XXXXXX
Location
Mumbai, India
Business
Disney Star
Date posted
Jul. 11, 2026
Job Summary:
About the Role:
Star Sports is a key catalyst in espousing a multisport culture in India. Over the past 5 years, it has invested in and partnered with key stakeholders to popularize sports beyond Cricket. As an incumbent in this role, you will manage digital and social campaigns for the brand.
Context:
Start Sports has the vision to become the most dynamic and loved sports brand on social media in India. To achieve this goal, we want a Digital Marketing professional who can manage digital and social campaigns for the brand.
Key Responsibilities:
Manage the Ideation to Execution process of Digital marketing campaigns for the Sports BU
Develop and manage Star Sports’ presence on existing and new social / digital platforms / accounts for Star Sports (Facebook, Twitter, Youtube, Instagram, etc) with a focus on regional markets in the south
Coordinate with agencies for marketing material and relevant content for mobile/social platforms
Drive strong engagement on all social / digital media platforms which is consistent with company’s brand voice
Develop social plans based on a robust understanding of fan insights and social platform dynamics
Evaluate results to understand the impact of campaigns and recommend next steps
Provide thought leadership and perspective for adoption where appropriate
Evaluate emerging technologies / platforms/ other digital platforms and manage campaigns within the budget allocated.
Performance Measures:
Campaign Reach & Engagement
Follower growth
Engagement rate & Mentions
Qualifications:
MBA in Marketing/Mass Communication with 4+ years’ experience in digital marketing
Must have proficiency in Tamil
Personal Attributes:
Effective communication skills including clear and precise written documentation.
Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs; able to read and interpret written information.
Apply Later
Job ID
1005XXXXXX
Location
Mumbai, India
Business
Disney Star
Date posted
Jul. 11, 2026
Job Summary:
About the Role:
Star Sports is a key catalyst in espousing a multisport culture in India. Over the past 5 years, it has invested in and partnered with key stakeholders to popularize sports beyond Cricket. As an incumbent in this role, you will manage digital and social campaigns for the brand.
Context:
Start Sports has the vision to become the most dynamic and loved sports brand on social media in India. To achieve this goal, we want a Digital Marketing professional who can manage digital and social campaigns for the brand.
Key Responsibilities:
Manage the Ideation to Execution process of Digital marketing campaigns for the Sports BU
Develop and manage Star Sports’ presence on existing and new social / digital platforms / accounts for Star Sports (Facebook, Twitter, Youtube, Instagram, etc) with a focus on regional markets in the south
Coordinate with agencies for marketing material and relevant content for mobile/social platforms
Drive strong engagement on all social / digital media platforms which is consistent with company’s brand voice
Develop social plans based on a robust understanding of fan insights and social platform dynamics
Evaluate results to understand the impact of campaigns and recommend next steps
Provide thought leadership and perspective for adoption where appropriate
Evaluate emerging technologies / platforms/ other digital platforms and manage campaigns within the budget allocated.
Performance Measures:
Campaign Reach & Engagement
Follower growth
Engagement rate & Mentions
Qualifications:
MBA in Marketing/Mass Communication with 4+ years’ experience in digital marketing
Must have proficiency in Tamil
Personal Attributes:
Effective communication skills including clear and precise written documentation.
Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs; able to read and interpret written information.
💡 Quick Summary
Seeking a career-building opportunity? The Senior Executive| Digital Media Communication Activation| Star Sports position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
