Senior Manager, North America Sport Activation
Job details
Job description, work day and responsibilities
Full job description
About Us
Stanley is defined by Creativity, Building and Invention. Driven by purpose, passion and performance. Obsessed with making a difference. And keeping our promises. Proud of our yesterday. And focused on building the team of tomorrow.
Position overview
We are seeking a highly skilled and dynamic Senior Manager, Sport Activations to lead the strategic planning and execution of high-impact sports events and sponsorship activations in North America. This role will be responsible for developing and managing event operations and ensuring seamless execution to maximize brand engagement and ROI. The ideal candidate has a deep understanding of the sports industry, strong project management skills and experience in delivering innovative, engaging and memorable consumer experiences at events.
We hope that you consider us for the next stop on your career journey!
This position is remote eligible in the following states only: Arizona, California, Colorado, Illinois, Michigan, Nevada, North Carolina, Oregon, Pennsylvania, Texas, Utah Washington.
Key Responsibilities
Event Strategy and Execution
Develop and execute a comprehensive strategy for sports events, and sponsorship activations that align with business and brand objectives.
Ensure event execution aligns with brand guidelines.
Lead the end-to-end planning, production, and execution of sporting events, ensuring impactful experiences.
Oversee event logistics, including venue selection, vendor management, staffing, budgeting and on-site operations.
Develop creative activations that drive consumer engagement, brand awareness, and audience participation.
Collaborate with internal marketing, PR, and social teams to maximize media coverage and storytelling opportunities around events.
Performance & ROI Measurement
Define KPIs and success metrics for events and activations, ensuring alignment with business goals.
Analyze post-event data, consumer engagement, and brand impact to inform future strategies and improve overall effectiveness.
Prepare post-event recaps and learnings to present to leadership.
Manage budgets and optimize spending.
Cross Functional Collaboration
Work closely with internal teams, including brand marketing, partnerships, digital, social media, sales and creative to develop integrated activations.
Serve as key point of contact for events & activations, providing updates and recommendations on event strategies and results.
About you
You are passionate about sports and live events.
You thrive in a fast-paced environment and can juggle multiple projects at once.
You are results driven, always looking for ways to innovate and improve the impact of events and activations.
You are a natural relationship builder and thrive on making connections.
You embrace challenges, adapt quickly to change, and excel under pressure.
You have strong leadership skills, with a track record of managing teams and collaborating cross-functionally.
Qualifications
Bachelor's degree or equivalent professional experience.
7+ years of experience in sports event management, sponsorship activations or experiential marketing.
Proven track record of executing large-scale sports events and brand activations.
Exceptional project management and organizational skills.
Ability to think creatively and strategically while executing under tight deadlines.
Experience managing budgets and negotiating contracts.
Strong communication and presentation skills.
Willingness to travel and work non-traditional hours, including evenings and weekends, based on event schedules.
Ability to travel 30% of the time.
#LI-remote
Stanley is committed to a diverse and inclusive work environment. Stanley is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, ****** orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach recruiting@stanley1+13.com.
Stanley is a total rewards company, which includes rewards beyond base salary. At Stanley, full-time employees are eligible for an annual bonus, based on company and individual results. In addition, we offer a variety of employee benefits, personalized time off, 14-Paid holidays, dental, vision, 401(k), and much more.
About HAVI
HAVI is a global, privately owned company that connects people with ideas, data with insights, supply with demand, restaurants with deliveries and ultimately, people with the products they love. Whether we are sourcing, storing or delivering products, we bring unmatched category expertise and unrivaled operational excellence, combined with powerful digital analytics and insights. Founded in 1+74, HAVI employs more than 10,000 people and serves customers in more than 100 countries. HAVI's business units include Supply Chain, tms and Stanley. Our portfolio of businesses offers best-in-class sourcing and supply chain capabilities, brand defining marketing and promotion services and innovative consumer products. For more information, please visit HAVI.com, tmsw.com and stanley1+13.com.
Company address
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Offer ID: #1041921,
Published: 3 hours ago,
Company registered: 7 months ago
