Position: Senior Marketing Executive

Location: Ahmedabad (Work from Office)

Required Experience:

- Up to 3 years of experience in Brand Building/Enhancing, Marketing and Advertising (added advantage)

- Able to think strategically to achieve business goals

- Good Communication Skills (Verbal + Written)

- MBA in Marketing/Branding

Must Haves:

- Social Media Marketing and up-to-date with the current marketing/industry trends

- Copywriting skills

- Strong analytical, and organization skills and great attention to detail

- Dedication, enthusiasm, self-motivated and diligence

- Proven track record in developing successful marketing campaigns (email marketing, social media marketing, content marketing)

- Solid understanding of market research methods and keywords

- Strong knowledge of MS Office Suite

Job Description:

- Brand management

- Social media management

- Email marketing

- Coordination with stakeholders and internal teams to ideate, plan and execute marketing strategies for the brand

- Coordination with the website development team to update the website.

- Work closely with the operation teams to achieve business goals in terms of brand awareness and lead generation.

- Oversee the digital footprints of the IMS Brand. Create and monitor paid campaigns.

- Work on sales and promotional blogs, e-shots, infographics, and video scripts to engage with the target audience for sales and employer branding activities.

- Research and making comprehensive reports for the performance of the brands