Description
Job responsibilities:
Ø Generating new business leads, promoting our brand at trade shows and major industry-related events.
Ø Identify weaknesses in existing marketing campaigns and develop pragmatic solutions within budgetary constraints & deploy successful marketing campaigns and own their implementation from ideation to execution
Ø Hire and train a team of marketing associates to coordinate events and conduct outside sales
Ø Directing social media strategies, monitoring, and improving SEO, analyzing customer feedback from social media platforms & analyzing advertising returns and reporting to upper management evaluating and optimizing marketing and pricing strategies.
Ø Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Ø Coordinating marketing strategies with the sales, financial, public relations, and production departments.
Ø Overseeing branding, advertising, and promotional campaigns.
Ø Addressing customer service problems, preparing, and presenting quarterly and annual reports to senior management.
Ø Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Ø Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Ø Analyze consumer behavior and adjust email and advertising campaigns accordingly
Ø Building relationships with media outlets, managing employees and third-party vendors
Job Type: Full-time
Salary: ₹240,000.00 - ₹360,000.00 per year
Schedule:
Day shift
Ability to commute/relocate:
Coimbatore - 641045, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Education:
Bachelor's (Preferred)
Experience:
Lead generation: 1 year (Preferred)
total work: 1 year (Preferred)
Marketing: 1 year (Preferred)
Language:
English (Preferred)