Job description
Senior Marketing Executive

Job Title
Senior Marketing Executive

Job Description

We're seeking a dynamic Senior B2C Marketing Executive to drive our tactical marketing efforts across the UK. This role is perfect for a hands-on marketer who thrives on executing campaigns and delivering measurable results.

The role will support both brand campaigns and more tactical opportunities through the year - including our official sponsorship of the England cricket team - as we seek to grow IG's customer base and revenues through marketing investment.

So, who are we?

Hello, we're IG Group. No, not Instagram - though we're a pretty big deal ourselves. We're a global, FTSE 250-listed company made up of a collection of progressive fintech brands in the world of online trading and investing. The best part? We've snapped up many awards for our top-class platforms, forward-thinking products, and incredible employee experiences.

We believe in financial freedom. And our purpose is to help ambitious people achieve it. Around 400,000 people use our groundbreaking technology and forward-thinking platforms to trade the financial products they know and love.

Did we mention we have offices in 18 countries? Yes, when you join IG Group, you'll have the chance to work across multiple brands, with people all over the world. Join us for an exciting future and let's innovate together!

Your role in the team

The UK is IG Group's biggest market by revenues, and IG is the biggest brand in the UK leveraged trading sector. The UK marketing team spends millions of pounds on brand, sponsorship and agencies each year to grow our customer base and revenues.

The role reports to the Head of Brand & Communications and is a key role for the UK marketing team.

The UK is also a huge opportunity for IG. We start from a position of strength but we have opportunities to diversify into adjacent products; challenge other brands with higher customer volumes (but lower revenues); and grow engagement with our existing, loyal base. This role is all about developing and executing on that growth opportunity.

What you'll do

• Owning the UK marketing calendar to maintain a single, prioritised programme of work
• Supporting delivery of key campaigns and projects, coordinating with campaign managers, agency partners, media owners and other stakeholders to ensure the timely supply of high quality, effective solutions and assets
• Liaising with the ECB on sponsorship, activation and media amplification of the sponsorship. Looking for similar - more tactical - sponsorship and experiential opportunities
• Supporting the team in managing the local marketing budget, ensuring accuracy and consistency in how we forecast and report on spend/effectiveness of spend
• Gathering local market and competitor intelligence, and using to inform actionable insights and recommendations
Who we're looking for

You're curious about things like the client experience, the rapid developments in tech, and the complex world of fintech regulation. You're also a confident, creative thinker with a knack for innovating. We know that you know every problem has a solution. Here, you can try new ideas, and lead the way in creating inspiring experiences for our clients and everyone around you.

We don't fit the corporate stereotype. If you want to work for a traditional, suit-and-tie corporate that just gives you a pay cheque at the end of the month, we might not be for you. But, if you have that IG Group energy and you can stand behind what we believe in, let's raise the bar together.

What you'll need for this role

We're looking for a quick-thinking, well organised generalist marketer, with an interest in the daily ups-and-downs of financial markets and/or fintech platforms in this or adjacent sectors. You don't need to be the finished article, but you do need to demonstrate:

• A minimum of 2 years' B2C campaign experience in scale-ups similarly dynamic environment
• Good fundamental marketing know-how, with an understanding of key digital marketing concepts
• A curious and creative spirit, with a can-do and approach to identifying and solving problems
• Strong analytical skills and attention to detail
• A commitment to learning everything there is to know about the principles and practices of marketing, as well as our customers, company and competition
• The ability and willingness to respond and adapt to change - markets change fast!
How you'll grow

When you join IG Group, we want you to have more than a job - we want you to have a career. And you can. If you spot an opportunity, we want you to chase it. Stretch yourself, challenge your self-beliefs and go for the things you dream of. With internal and external learning opportunities, and the tools to help you skyrocket to success, we'll support you all the way.

And these opportunities truly are endless because we have some bold targets. We plan to expand our global presence, increase revenue growth, and ultimately deliver the world's best trading experience. We'd love to have you along for the ride.

The perks

By its nature, this will expose you to a vast range of marketing disciplines and processes, providing a wealth of opportunity to build your skills, knowledge, experience and confidence.

We also offer regular opportunities to participate in more formal training, whether than be from internal teams, via our agency and media partners or delivered by external providers.

Additionally:

• Flexible working hours and work-from-home opportunities
• Performance-related bonuses
• Pension, insurance and medical contribution
• Career-focused in-class and online training including unlimited access to LinkedIn Learning platform
• A day off on your birthday
• Two days' volunteering leave per year
Where you'll work

We follow a hybrid working model; we reckon it's the best of both worlds. This model also feeds into our secret ingredients for innovation: diversity, flexibility, and close connection. Plus, you'll be welcomed into a diverse and inclusive workforce with a lot of creative energy.

Ask our employees what their favourite thing is about working at IG, and you'll hear an echo of 'our culture'! That's because you can come to work as your authentic self. The things that make you, you - like your ethnicity, ****** orientation, faith, age, gender identity/expression or physical capacity - can bring a fresh perspective or new skill to our business.

That's why we welcome people from various walks of life; and anyone who wants to help us realise our vision and strategy. So, if you're keen to connect with our values, and lead the charge on innovation, you know what to do.

Apply now

Number of openings
1