Job Description
Senior Partner Marketing Manager - Mumbai,India
The Elevator Pitch: Why will you enjoy this new opportunity?
The world is changing fast! There is an increasing need to have partners that are aligned with the business’ current digital needs. In an Economist survey in 2020 of C level customers in APJ, more than 50% agreed to this statement - we are developing a wider network or ecosystem of partners or collaborators to help us develop the skills we need. Partners have moved beyond single-capability roles to play across some or all parts of the value chain. Companies are increasingly using partners to extend owned capabilities across product development, marketing, sales, delivery, and customer success and support. Customers need partners with depth and a practice who are going to help them. In this role, you will have the opportunity to shape and execute:
Demand Creation and Acceleration of Partner-led pipeline in India. Drive to-partner engagement initiatives to influence C-level executives in Strategic and Cloud Services partners for growth based on incremental value and lift. Drive to-partner engagement initiatives in India to partners in technical, sales, marketing functions pivot their preference for VMware in their solution offerings to customers. Opportunity to collaborate with and leverage pan-APJ initiatives, Development Funds to achieve measurable outcomes in pipeline and partner engagement in addition to India initiatives that you will execute. Partner with Global/APJ Partner & Alliances Marketing, India/APJ Marketing and APJ Partner Business stakeholders to help shape overall partnerships strategy & drive execution for APJ
Success in the Role: What are the performance outcomes over the first 6-12 months you will work toward completing?
Build a country partner marketing plan that is drives partner-led pipeline, to-partner engagement (C-level partner executives and influencers partner audience) aligned to APJ & local Marketing and Partner Business stakeholders’ objectives and key results.
As optimize your resource for scale, you need to collaborate with APJ Partner Marketing stakeholders to reflect pan-APJ initiatives in your plan that are relevant in your market.
Build marketing capabilities in our strategic partnerships to drive through-partner demand for our customers with measurable marketing contributed pipeline; In some of these strategic partnerships, you will help partners to amplify their deep services skillsets in their demand generation offerings to help customers throughout their digital transformation journey;
Lead and participate in productive discussions and decision making around your committed partners with marketing capabilities, capacity, and measurable contribution that VMware should invest in to drive the strategic outcomes that impacts the VMware business.
What type of work will you be doing? What assignments, requirements, will you be performing on a regular basis?
Build depth & structure to our top partnerships through a programmatic approach that includes joint marketing planning, partner experience, etc.
Engaging actively with key stakeholders in Marketing and Partner Business for strategic partnerships to influence alignment, growth and related investments.
Participating and actively contributing to important global & APJ workstreams related to the partner business. Shaping an APJ point of view in collaboration with the APJ PCO LT and other necessary stakeholders.
Drive high collaboration with the field to surface best practices that can be leveraged across APJ/global,
Regularly interlock with field partner business leadership teams to uncover new strategic needs as it relates to marketing and subsequently execute those via pilot initiatives and lead to drive those initiatives.
Represents the partner (marketing) business internally and externally as required.
What SKILLS will you be performing on a regular basis?
SKILLS DESCRIPTION
Flexibility, Adaptability, Managing Change and Agile Thinking Adjusts quickly to changing priorities and conditions. Copes effectively with complexity and change.
Strategic Thinking/Visioning Able to see and communicate the big picture. Determines opportunities and threats through comprehensive analysis of current and future trends.
Creativity/Innovation Generates new and innovative approaches to challenges, addressing gaps and identifying accelerators.
Communication Speaks and writes clearly and articulately. Maintains this standard in all forms of written communication including email.
Organization and Planning Plans, organizes, schedules and budgets in an efficient, productive manner. Focuses on key priorities.
Enthusiasm Exhibits passion and excitement over work. Has a can-do attitude.
Honesty/Integrity Does not cut corners ethically. Earns trust and maintain confidences. Does what is right, not just what is politically expedient. Speaks plainly and truthfully.
Analytical Skills Able to structure and process qualitative and quantitative data and draw insightful conclusions from it. Exhibits a probing mind and achieves penetrating business insights.
Proactivity Demonstrates tenacity and willingness to go the distance to get something done.
What is the leadership like for this role? What is the structure and culture of the team like?
The role sits on the APJ Partner Marketing team. The manager for this position is Jamie Lim, Director Partner Marketing, Asia Pacific and India. He is based in Singapore, and joined VMware in October 2015. He is objective, result-oriented, a bold risk taker and a takes a servant leadership approach that focuses on the growth and well-being of people and the communities which they belong.
Where is this role located?
Bangalore, India
What are the benefits and perks of working at VMware?
You and your loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights, or you can view the complete benefits package by visiting www.benefits.vmware.com.
Medical Coverage, Retirement, and Parental Leave Plans for All Family Types
Generous Time Off Programs
40 hours of paid time to volunteer in your community
Rethink's Neurodiversity program to support parents raising children with learning or behavior challenges, or developmental disabilities
Financial contributions to your ongoing development (conference participation, trainings, course work, etc.)
Wellness reimbursement and online fitness and wellbeing group classes
#LI-SN1
Category : Marketing
Subcategory: Marketing
Experience: Manager and Professional
Full Time/ Part Time: Full Time
Posted Date: 2026-05-23
VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at http://careers.vmware.com.
Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, *** (including pregnancy), age, physical, mental or sensory disability, HIV Status, ****** orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.
The Elevator Pitch: Why will you enjoy this new opportunity?
The world is changing fast! There is an increasing need to have partners that are aligned with the business’ current digital needs. In an Economist survey in 2020 of C level customers in APJ, more than 50% agreed to this statement - we are developing a wider network or ecosystem of partners or collaborators to help us develop the skills we need. Partners have moved beyond single-capability roles to play across some or all parts of the value chain. Companies are increasingly using partners to extend owned capabilities across product development, marketing, sales, delivery, and customer success and support. Customers need partners with depth and a practice who are going to help them. In this role, you will have the opportunity to shape and execute:
Demand Creation and Acceleration of Partner-led pipeline in India. Drive to-partner engagement initiatives to influence C-level executives in Strategic and Cloud Services partners for growth based on incremental value and lift. Drive to-partner engagement initiatives in India to partners in technical, sales, marketing functions pivot their preference for VMware in their solution offerings to customers. Opportunity to collaborate with and leverage pan-APJ initiatives, Development Funds to achieve measurable outcomes in pipeline and partner engagement in addition to India initiatives that you will execute. Partner with Global/APJ Partner & Alliances Marketing, India/APJ Marketing and APJ Partner Business stakeholders to help shape overall partnerships strategy & drive execution for APJ
Success in the Role: What are the performance outcomes over the first 6-12 months you will work toward completing?
Build a country partner marketing plan that is drives partner-led pipeline, to-partner engagement (C-level partner executives and influencers partner audience) aligned to APJ & local Marketing and Partner Business stakeholders’ objectives and key results.
As optimize your resource for scale, you need to collaborate with APJ Partner Marketing stakeholders to reflect pan-APJ initiatives in your plan that are relevant in your market.
Build marketing capabilities in our strategic partnerships to drive through-partner demand for our customers with measurable marketing contributed pipeline; In some of these strategic partnerships, you will help partners to amplify their deep services skillsets in their demand generation offerings to help customers throughout their digital transformation journey;
Lead and participate in productive discussions and decision making around your committed partners with marketing capabilities, capacity, and measurable contribution that VMware should invest in to drive the strategic outcomes that impacts the VMware business.
What type of work will you be doing? What assignments, requirements, will you be performing on a regular basis?
Build depth & structure to our top partnerships through a programmatic approach that includes joint marketing planning, partner experience, etc.
Engaging actively with key stakeholders in Marketing and Partner Business for strategic partnerships to influence alignment, growth and related investments.
Participating and actively contributing to important global & APJ workstreams related to the partner business. Shaping an APJ point of view in collaboration with the APJ PCO LT and other necessary stakeholders.
Drive high collaboration with the field to surface best practices that can be leveraged across APJ/global,
Regularly interlock with field partner business leadership teams to uncover new strategic needs as it relates to marketing and subsequently execute those via pilot initiatives and lead to drive those initiatives.
Represents the partner (marketing) business internally and externally as required.
What SKILLS will you be performing on a regular basis?
SKILLS DESCRIPTION
Flexibility, Adaptability, Managing Change and Agile Thinking Adjusts quickly to changing priorities and conditions. Copes effectively with complexity and change.
Strategic Thinking/Visioning Able to see and communicate the big picture. Determines opportunities and threats through comprehensive analysis of current and future trends.
Creativity/Innovation Generates new and innovative approaches to challenges, addressing gaps and identifying accelerators.
Communication Speaks and writes clearly and articulately. Maintains this standard in all forms of written communication including email.
Organization and Planning Plans, organizes, schedules and budgets in an efficient, productive manner. Focuses on key priorities.
Enthusiasm Exhibits passion and excitement over work. Has a can-do attitude.
Honesty/Integrity Does not cut corners ethically. Earns trust and maintain confidences. Does what is right, not just what is politically expedient. Speaks plainly and truthfully.
Analytical Skills Able to structure and process qualitative and quantitative data and draw insightful conclusions from it. Exhibits a probing mind and achieves penetrating business insights.
Proactivity Demonstrates tenacity and willingness to go the distance to get something done.
What is the leadership like for this role? What is the structure and culture of the team like?
The role sits on the APJ Partner Marketing team. The manager for this position is Jamie Lim, Director Partner Marketing, Asia Pacific and India. He is based in Singapore, and joined VMware in October 2015. He is objective, result-oriented, a bold risk taker and a takes a servant leadership approach that focuses on the growth and well-being of people and the communities which they belong.
Where is this role located?
Bangalore, India
What are the benefits and perks of working at VMware?
You and your loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights, or you can view the complete benefits package by visiting www.benefits.vmware.com.
Medical Coverage, Retirement, and Parental Leave Plans for All Family Types
Generous Time Off Programs
40 hours of paid time to volunteer in your community
Rethink's Neurodiversity program to support parents raising children with learning or behavior challenges, or developmental disabilities
Financial contributions to your ongoing development (conference participation, trainings, course work, etc.)
Wellness reimbursement and online fitness and wellbeing group classes
#LI-SN1
Category : Marketing
Subcategory: Marketing
Experience: Manager and Professional
Full Time/ Part Time: Full Time
Posted Date: 2026-05-23
VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at http://careers.vmware.com.
Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, *** (including pregnancy), age, physical, mental or sensory disability, HIV Status, ****** orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.
💡 Quick Summary
Seeking a career-building opportunity? The Senior Partner Marketing Manager| India The Capital| Mumbai position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
