Senior SEO Content Writer, Social Media Content Creator & Email Campaign ManageSEOr

Salary

Starting at $55,000 + generous profit-sharing bonuses based on the work that comes in via your digital marketing. There is a formula, but no cap on profit sharing. The sky is the limit.

Job Description

This position requires someone with significant content writing experience and who is comfortable taking complete management of the content requirements of our website.

The main focus of your job will be content writing. We also require social media creation and a monthly email campaign.

Content Writing - AI Assisted (80%)

This role involves extensive, ongoing content writing across our two company websites. You will be responsible for producing high-quality written content, including blog posts, practice area pages, service pages, and other core website materials - with AI assistance.

A significant part of this role will also involve reviewing, revising, and completing existing pages that require updates, expansion, or refinement, with the help of AI.

In addition to writing, you will be expected to conduct basic keyword research and use SEO tools to help inform content structure, topics, and direction.

You will work closely with our external SEO company to plan content themes, identify keyword opportunities, and ensure that written materials align with broader search and growth strategies. This role requires an understanding of how written content supports search visibility and long-term website performance.

In order to be considered for this position you must:

Have knowledge of AI LLM's and appropriate prompting
Demonstrate extensive experience writing high-quality website content including blogs, service/practice area pages, and long-form editorial content.
Have proven experience updating, expanding, and refining existing content to improve clarity, accuracy, and performance.
Possess hands-on experience conducting keyword research and applying it strategically to written content.
Show a strong understanding of how written content supports SEO, search visibility, and broader digital marketing objectives.
Be proficient in using Canva to create clean, on-brand images and graphics that complement written content.
Ability to optimize content for AI-driven search results and featured snippets
Strong editing skills, including the ability to improve tone, structure, and readability without losing accuracy.
Working knowledge of WordPress or comparable CMS platforms, including formatting, internal linking, and on-page optimization.
Social Media Content & Publishing (15%)

You will be responsible for creating and publishing social media content that aligns with our existing brand style, messaging, and visual standards.

This includes developing posts for Instagram, Facebook, and TikTok using established templates and design assets. Images and graphics are created primarily through Canva, and depending on experience, this role may also involve light video editing.

The focus of this role is consistent, on-brand content creation that supports our broader marketing efforts and reflects the tone and direction already established across our digital platforms.

You will also be expected to monitor social media activity, respond to comments and messages as appropriate, and track basic engagement and performance to help inform future content direction.

In order to be considered for this position you must:

Extensive experience creating social media content for Instagram and TikTok
Ability to manage and engage with social media communities, including monitoring comments, messages, and engagement.
Be proficient in using Canva to create clean, on-brand images and graphics that complement written content.
Email Marketing Campaigns (5%)

You will assist with the planning, writing, and execution of email marketing campaigns. This includes drafting clear and engaging email content, coordinating visuals where required, and ensuring messaging aligns with current marketing initiatives and website content. You may also support basic list management, scheduling, and performance review, with the goal of maintaining consistent communication and engagement with prior clients and others.

In order to be considered for this position you must:

be able to help create and supporting email marketing campaigns, including content writing, scheduling and graphics on a monthly basis.
Non-Negotiables

You must be self-motivated and proactive
You must be reasonably local - we expect you to attend a meeting in-offices every week or two.
Highly organized, dependable, and able to manage multiple priorities and deadlines.
A portfolio, website, or Google Drive link showcasing your content writing. Please include with your CV.
A portfolio, website, or Google Drive link showcasing your social media work
Examples of social accounts you’ve managed (brand or agency).Please include with your CV.
(Optional) short-form video examples (Reels, TikToks, Shorts), including any you’ve edited or directed.
(Optional) Your personal TikTok or Instagram handle, if you create content yourself.
Bonus but not Necessary

Experience with Surfer SEO, Google Analytics, Google Console and AHREFS.
Experience editing short-form video content using CapCut to help edit video recordings .
Prior content writing experience in legal, medical and disability related topics.
Benefits and Perks:

Flexible working schedule, at a minimum of 40 hours per week.
Health and Dental Benefits.
Disability Benefits.
Competitive salary/profit sharing.
Hybrid Work - in office and remotely.
Job Types: Full-time, Fixed term contract
Contract length: 12 months

Pay: From $55,000.00 per year

Benefits:

Casual dress
Dental care
Disability insurance
Extended health care
Paid time off
Profit sharing
Vision care
Work from home
Application question(s):

Is SEO content writing (blogs, service pages etc.) your primary focus?
Experience:

content writing: 3 years (preferred)
canva: 1 year (preferred)
email marketing: 1 year (preferred)
social media creation: 2 years (preferred)
Work Location: Hybrid remote in Hamilton, ON