Job Description
● Develop and implement SEO strategies to improve the brand's organic search rankings and increase website traffic.
● Conduct keyword research and analysis to identify relevant keywords and optimise website content accordingly.
● Optimise on-page elements, including meta tags, headings, and internal linking structure, to improve search engine visibility.
● Monitor website performance using SEO tools and analytics and make recommendations for optimization.
● Create high-quality, SEO-friendly content, including website copy, blog posts, articles, and press releases.
● Conduct content gap analysis and identify opportunities to enhance the brand's content strategy.
● Optimise content for target keywords, ensuring proper keyword placement and density.
● Collaborate with content creators and designers to develop engaging and visually appealing content.
● Identify link-building opportunities through outreach to relevant websites, influencers, and industry publications.
● Develop relationships with external websites and negotiate link placements and collaborations.
● Monitor and analyse backlink profiles, disavow toxic links, and report on link-building activities.
● Monitor and analyse website traffic, rankings, and other relevant SEO metrics using tools like Google Analytics.
● Prepare regular reports on SEO performance, keyword rankings, and traffic trends.
● Identify areas for improvement and implement strategies to enhance SEO performance.
● Assist in developing and executing PR strategies to increase brand visibility and enhance reputation.
● Write press releases, media pitches, and other PR materials.
● Coordinate media interviews, press events, and product launches.
● Build relationships with media outlets, journalists, and influencers.
● Conduct competitor analysis to identify industry trends, keywords, and strategies.
● Monitor competitor SEO activities and provide insights for optimization.
Requirements:
● Bachelor's degree in Marketing, Communications, or a related field.
● Proven 2 years’ experience in SEO, content creation.
● In-depth knowledge of SEO best practices, tools, and techniques.
● Strong understanding of search engine algorithms and ranking factors.
● Familiarity with content management systems (CMS) and SEO tools such as Google Analytics, SEMrush, or Moz.
● Analytical mind-set and ability to interpret data and draw actionable insights.
● Strong organisational and project management skills.
● Ability to work independently and collaborate with cross-functional team
Job Type: Full-time
Salary: ₹20,000.00 - ₹30,000.00 per month
Ability to commute/relocate:
Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Education:
Bachelor's (Preferred)
Experience:
SEO: 2 years (Preferred)
PPC Campaign Management: 1 year (Preferred)
total work: 2 years (Preferred)
Speak with the employer
++1
💡 Quick Summary
Seeking a career-building opportunity? The SEO Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
