Responsibilities:

- Conduct in-depth competitor and keyword research to identify high-value opportunities within the US healthcare service provider market.

- Develop and implement comprehensive on-page and off-page SEO strategies to increase website visibility for targeted services.

- Collaborate with content creators to ensure all marketing materials are optimized for search engines, adhering to SEO best practices.

- Monitor website traffic, analyze key performance metrics (KPIs), and generate insightful reports to track SEO progress and demonstrate campaign ROI.

- Develop targeted lead generation strategies aligned with the B2B healthcare audience.

- Create and maintain customized dashboards to visualize monthly SEO performance and track progress towards business goals.

- Stay abreast of the latest SEO trends, algorithm updates, and industry developments to ensure your strategies remain competitive.

Qualifications:

- Bachelor's degree in Digital Marketing, Communications, or a related field (highly preferred).

- Minimum 2 years of experience in B2B digital marketing, with a proven track record of success in SEO.

- In-depth understanding of the US healthcare industry (a plus).

- Demonstrated proficiency in industry-standard SEO tools (e., SEMrush, Ahrefs, Moz) and Google Analytics.

- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.

- Excellent written and verbal communication skills with the ability to collaborate effectively with internal teams (content creators, developers).

- Strategic thinking with a focus on operational excellence and driving measurable results