Job Description
Job Description
• Setting up of various social media channels and maintaining brand consistency.
• Posting engaging text, image and video content for social media channels.
• Respond to comments and customer queries in a timely manner.
• Manage, evaluate, analyze, review and perform daily account responsibilities on Social Media Marketing campaigns.
• Manage the strategy and setup of all paid & Organic campaigns - Facebook, Instagram, Linkedin, Twitter.
• Measure and optimize paid marketing using targeted audience & Track Google Analytics, and marketing analytics reports.
• Ensure appropriate tracking for all relevant parties to accurately measure and portray the ROI delivered by each campaign to help achieve campaign objectives.
• Monitor campaign delivery and Campaign optimization solutions.
• Communicate with the team and management on project development, timelines, and results.
• Coordinate with development / design / writing / teams for campaign for better results.
• Testing variations of ads to determine best performing - Creating A/B Testing ad copies.
• Continuous monitoring of results and improving of ads campaign.
• Reporting results of Facebook Ads Campaigns.
• Analyzing campaign performance and making optimizations
• Staying up to date with the latest Facebook Advertising best practices
• Monitor and report on feedback and online reviews.
• Pixel tracking set up, Events Management, including setting up of Tags/Triggers in GTM and GA4
Other KPIs that you may use to track results include:
• Click-through rate
• Impressions
• Cost per click
• Cost per Result
• Return on ad spend
• Setting up of various social media channels and maintaining brand consistency.
• Posting engaging text, image and video content for social media channels.
• Respond to comments and customer queries in a timely manner.
• Manage, evaluate, analyze, review and perform daily account responsibilities on Social Media Marketing campaigns.
• Manage the strategy and setup of all paid & Organic campaigns - Facebook, Instagram, Linkedin, Twitter.
• Measure and optimize paid marketing using targeted audience & Track Google Analytics, and marketing analytics reports.
• Ensure appropriate tracking for all relevant parties to accurately measure and portray the ROI delivered by each campaign to help achieve campaign objectives.
• Monitor campaign delivery and Campaign optimization solutions.
• Communicate with the team and management on project development, timelines, and results.
• Coordinate with development / design / writing / teams for campaign for better results.
• Testing variations of ads to determine best performing - Creating A/B Testing ad copies.
• Continuous monitoring of results and improving of ads campaign.
• Reporting results of Facebook Ads Campaigns.
• Analyzing campaign performance and making optimizations
• Staying up to date with the latest Facebook Advertising best practices
• Monitor and report on feedback and online reviews.
• Pixel tracking set up, Events Management, including setting up of Tags/Triggers in GTM and GA4
Other KPIs that you may use to track results include:
• Click-through rate
• Impressions
• Cost per click
• Cost per Result
• Return on ad spend
💡 Quick Summary
Seeking a career-building opportunity? The SMO Executive position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Noida offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
