Job highlights
Identified by Google from the original job post
Qualifications
7+ years of experience in Operations, IT, Project Management, or Consulting roles
Experience leading cross-functional team projects from requirements to implementation
6 months to 2 years of experience in the energy sector
Proficiency in HTML, Dreamweaver, Photoshop, and Salesforce Marketing Cloud
Knowledge of SMS marketing best practices and CAN-SPAM Act compliance
Strong attention to detail and organizational skills
Proficient in Microsoft Office (Word, Excel, PowerPoint, Visio, Power BI, MS Project)
Responsibilities
Join a dynamic team at a large, growing company where you’ll lead innovative digital marketing initiatives that directly impact customer engagement
Enjoy a vibrant work environment while managing high-impact SMS marketing campaigns and collaborating with key internal and external stakeholders
Primary Services is excited to announce the role of SMS Digital Marketing Analyst for a prestigious client
In this role, you will use your digital marketing expertise to develop and manage SMS campaigns that drive results, ensuring compliance and effectiveness across multiple channels
Manage multiple SMS marketing campaigns and digital communication projects from start to finish
Lead and deliver executive updates to senior leadership on campaign performance
Organize, execute, and prioritize team tasks and projects effectively
Develop communication content, data mapping, and monitor communications for compliance
Conduct quality assurance tests on links, images, and dynamic elements
Liaise with both internal and external stakeholders to define project deliverables
Design and execute User Acceptance Testing scripts for new digital capabilities
Continually assess operational processes and implement improvements
Track and respond to operational metrics, ensuring superior performance
Deliver regular status updates to key stakeholders
Job description
Join a dynamic team at a large, growing company where you’ll lead innovative digital marketing initiatives that directly impact customer engagement. Enjoy a vibrant work environment while managing high-impact SMS marketing campaigns and collaborating with key internal and external stakeholders.

Primary Services is excited to announce the role of SMS Digital Marketing Analyst for a prestigious client. In this role, you will use your digital marketing expertise to develop and manage SMS campaigns that drive results, ensuring compliance and effectiveness across multiple channels. If you're looking to take your digital marketing career to the next level while supporting a well-established organization, this is the perfect opportunity.

Responsibilities:
• Manage multiple SMS marketing campaigns and digital communication projects from start to finish.
• Lead and deliver executive updates to senior leadership on campaign performance.
• Organize, execute, and prioritize team tasks and projects effectively.
• Develop communication content, data mapping, and monitor communications for compliance.
• Conduct quality assurance tests on links, images, and dynamic elements.
• Liaise with both internal and external stakeholders to define project deliverables.
• Design and execute User Acceptance Testing scripts for new digital capabilities.
• Continually assess operational processes and implement improvements.
• Track and respond to operational metrics, ensuring superior performance.
• Deliver regular status updates to key stakeholders.

Qualifications:
• Bachelor’s Degree preferred.
• 7+ years of experience in Operations, IT, Project Management, or Consulting roles.
• Experience leading cross-functional team projects from requirements to implementation.
• 6 months to 2 years of experience in the energy sector.
• Proficiency in HTML, Dreamweaver, Photoshop, and Salesforce Marketing Cloud.
• Knowledge of SMS marketing best practices and CAN-SPAM Act compliance.
• Strong attention to detail and organizational skills.
• Proficient in Microsoft Office (Word, Excel, PowerPoint, Visio, Power BI, MS Project).

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