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Digital Marketing Director
Tucker Parker Smith Group (TPS Group)
Culver City, CA, United States
via LinkedIn
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Tucker Parker Smith Group (TPS Group)
Digital Marketing Director
Tucker Parker Smith Group (TPS Group) · Culver City, CA, United States · via LinkedIn
8 hours ago
Contractor
No Degree Mentioned
Apply on LinkedIn
Job highlights
Identified by Google from the original job post
Qualifications
8+ years of experience in shopper marketing, digital marketing, or media
Proven experience developing and executing integrated marketing campaigns
Experience working cross-functionally with internal teams and external partners
3 more items(s)
Benefits
Covering LOA - Potential to extend/convert
Pay Rate: $104/hour
Responsibilities
Our client is seeking an experienced Director of Shopper Marketing to lead the development and execution of data-driven marketing strategies across key digital retail partners
This role is responsible for driving integrated shopper marketing programs that enhance customer engagement, optimize digital merchandising, and deliver incremental revenue growth
Shopper Marketing Strategy & Execution
21 more items(s)
Job description
Director, Shopper Marketing
Location: Culver City, CA
Duration: W2 Assignment Through December 4, 2026
Covering LOA - Potential to extend/convert
Pay Rate: $104/hour
Overview
Our client is seeking an experienced Director of Shopper Marketing to lead the development and execution of data-driven marketing strategies across key digital retail partners. This role is responsible for driving integrated shopper marketing programs that enhance customer engagement, optimize digital merchandising, and deliver incremental revenue growth.
Key Responsibilities
Shopper Marketing Strategy & Execution
• Lead the design and execution of innovative marketing programs across major digital retail platforms
• Develop scalable, insight-driven campaigns to increase visibility, conversion, and revenue
• Own retailer-specific strategies, aligning business priorities with partner capabilities and promotional calendars
• Oversee end-to-end campaign development for new releases, ensuring alignment across the full content lifecycle
• Translate data and consumer insights into actionable strategies that drive performance and growth
Go-To-Market Strategy & Innovation
• Define and communicate go-to-market strategies for new releases across internal stakeholders
• Lead ideation of innovative marketing initiatives leveraging platform capabilities, emerging trends, and audience insights
• Create executive-level presentations outlining strategy, priorities, and expected outcomes
• Identify and pilot new promotional opportunities, merchandising tactics, and program formats
Cross-Functional Leadership & Execution
• Partner with teams across marketing, sales, digital, creative, and analytics to ensure cohesive campaign execution
• Oversee execution of digital merchandising and marketing assets, ensuring quality and timeliness
• Collaborate on asset development, metadata, and digital deliverables to support discoverability and performance
Partner & Stakeholder Management
• Serve as a key liaison to external digital retail partners, supporting joint business planning and growth initiatives
• Align with internal stakeholders to ensure seamless execution of strategic priorities
• Lead communication of marketing strategies and performance updates across teams
Brand & Portfolio Alignment
• Support marketing efforts across multiple content labels or business units
• Develop tailored strategies that reflect unique audience segments, brand positioning, and release strategies
Qualifications
• 8+ years of experience in shopper marketing, digital marketing, or media
• Strong background in digital retail, streaming, or transactional platforms preferred
• Proven experience developing and executing integrated marketing campaigns
• Experience working cross-functionally with internal teams and external partners
• Strong analytical and problem-solving skills, with the ability to leverage data for decision-making
• Excellent project management and organizational skills
• Exceptional communication and presentation abilities
Preferred Experience
• Experience with digital content distribution platforms (e.g., transactional, streaming, or on-demand ecosystems)
• Background in lifecycle or promotional marketing
• Familiarity with digital merchandising, metadata, and platform optimization strategies
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Kani Solutions Inc
Social Media and Influencer Marketing Specialist
Kani Solutions Inc · Los Angeles, CA, United States · via LinkedIn
7 hours ago
Contractor
Apply on LinkedIn
Job highlights
Identified by Google from the original job post
Qualifications
Fluency in English and Spanish is required (with Portuguese fluency a nice to have) to support U.S. and LATAM markets.
Translate campaign insights into actionable recommendations for creative, audience, and media optimization
4–6+ yrs
13 more items(s)
Benefits
Programs deliver increased consumer awareness, engagement, and positive sentiment among target audiences
Content and campaigns resonate culturally with Americas audiences and reinforce our premium brand positioning
Responsibilities
Travel: Up to 25% travel, including travel within the U.S. and Latin America (Expenses Paid)
Core responsibilities include localizing and executing global social, influencer & paid media strategies, and content; serving as the voice across social platforms; developing and driving region-specific social, influencer & paid media programs; and identifying and executing region-specific opportunities to deepen engagement, expand reach, and deliver measurable impact across B2B and B2C audiences
This role operates in a matrixed environment, collaborating closely with U.S. and LATAM Marketing, Global Social & Digital, Creative, PR, agency partners, and external partners to ensure activations are well-planned, expertly executed, and continuously optimized
36 more items(s)
Job description
Job Title: Social Media and Influencer Marketing Specialist
Location: Los Angeles (Burbank), CA OR San Francisco, CA (Hybrid – remote 3 days/week, office 1-2 days/week)
Hire Type: Contract (12 months+)
Travel: Up to 25% travel, including travel within the U.S. and Latin America (Expenses Paid)
Overview:
• Join the leader in entertainment innovation and help us design the future. Here science meets art, and high tech means more than computer code. As a member of our team, you’ll see and hear the results of your work everywhere, from movie theaters to smartphones. We continue to revolutionize how people create, deliver, and enjoy entertainment worldwide. The Marketing department creates passion and relevance for the "Difference" driving sell-in and sell-thru of our enabled devices, services, content, and experiences across multiple constituents – partners, creators, consumers, and developers.
• Our Social & Influencer Marketing Team inserts the brand into culture through inspiring content, platform conversations, and third-party creators – extending reach, building credibility, and driving engagement at scale.
• The Senior Specialist, Social Media, Influencers, and Paid Media – Americas is an individual contributor and the single subject matter expert (SME) for social, influencer, and paid digital media across the U.S. and Latin America. The role drives culturally relevant, high-performing programs that bring our brand, technology, and storytelling to life across entertainment, technology, and culture.
💡 Quick Summary
Seeking a career-building opportunity? The Social Media and Influencer Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Los Angeles offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
