Job Description
• Define and uphold the brand’s tone of voice across social media, digital campaigns, press notes, and collaborations.
• Translate brand values into storytelling frameworks that feel human, artful, and emotionally resonant.
• Collaborate with creative and PR teams to ensure messaging consistency across internal and external communication.
2. Social Media Strategy & Direction
• Develop integrated social media strategies that align with marketing and brand goals.
• Create content pillars and storytelling arcs tailored to each platform (Instagram, YouTube, Threads, LinkedIn, etc.).
• Oversee campaign calendars, content flow, and performance benchmarks.
3. Content Ideation & Creation Supervision
• Lead ideation sessions for campaign narratives, captions, copy, and visual directions.
• Brief designers, photographers, and stylists to produce conceptually strong and aesthetically aligned content.
• Review and refine content before publishing to ensure alignment with brand tone, aesthetic, and storytelling.
4. Community & Conversation Management
• Guide the engagement tone, ensuring all communication reflects brand grace, empathy, and consistency.
• Identify organic conversation opportunities and strengthen audience connection.
• Oversee influencer collaborations and storytelling partnerships aligned with brand ethos.
5. Analytics, Trends & Insight Mapping
• Track performance analytics to understand what stories, tones, and visuals resonate most.
• Stay informed on digital trends, cultural shifts, and audience behaviour to refine future communication.
• Present insights and creative recommendations to leadership on content performance and brand storytelling evolution.
Core Competencies
• Deep understanding of luxury and lifestyle communication.
• Strong conceptual thinking and editorial sensibility.
• Data fluency with the ability to interpret insights into creative direction.
• Exceptional writing and visual storytelling skills.
• Proficiency in digital tools, social analytics, and campaign management systems.
• Sensitivity to brand aesthetics, tone, and cultural c
💡 Quick Summary
Seeking a career-building opportunity? The Social media & communication content strategist position is now open for candidates interested in the IT Engineer & Developer Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in IT Engineer & Developer Jobs is a plus.
