Social Media Executive

💰 ₹50,400 - ₹80,640 (Est.) 📍 Mumbai

Job Description

We are looking for a talented Social media executive to help manage our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will help manage our company image in a cohesive way to achieve our marketing goals.

As a Social Media Executive, we expect you to be up-to-date with the latest digital technologies, social media trends and the Indian arts sector. You should have excellent communication skills and be able to express our company’s views creatively.

Responsibilities:
• Perform research on current benchmark trends and audience preferences.
• Aid social media manager with generating, editing, publishing and sharing engaging content daily
• Help monitor SEO and web traffic metrics.
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.

Academic Qualifications:
• Bachelor’s Degree in Marketing, Communications or a related field
• 1+ years experience in social media management
• Knowledge of all Social Media advertising guidelines is required

Skills:
• Exceptional multi-tasking skills
• Hands-on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Understanding of Indian arts and culture

About Rooftop

Rooftop, by Rajasthan Studio, is the world’s leading app that curates authentic Indian art experiences. Working in the niche sector of art, Rooftop offers live virtual art workshops, unique in-person travel experiences for tourists, art therapies and masterclass Indian art courses. Rooftop serves as a platform between artists and art lovers to make art easily accessible to every human on the planet.

Our Journey

Rajasthan Studio began its journey in 2026 from a small working space in Jaipur, Rajasthan, linking the travel and art sectors together to offer offbeat travel experiences through personalized masterclass workshops. During the pandemic, we decided to scale our business through virtual art experiences, giving birth to the idea of the Rooftop. Over the last 3 years, we have grown to over 60 employees working from our Jaipur and Mumbai offices.
• Our success story can be summed up by our most notable achievements.
• Finalists of Startup India Awards 2021
• 5000+ art experiences conducted successfully
• Virtual art experiences conducted in 20+ countries
• Worked with several prestigious institutions and embassies worldwide
• Represented the Travel & Tourism sector at a virtual interaction with Hon Prime Minister Shri Narendra Modi as a part of the Startup India Innovation Week 2026

💡 Quick Summary

Seeking a career-building opportunity? The Social Media Executive position is now open for candidates interested in the MIS Executive sector. This role in Mumbai offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in MIS Executive is a plus.

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Job Details

Company Name: Rooftop

Frequently Asked Questions

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The expected salary for Social Media Executive in Mumbai is ₹50,400 - ₹80,640 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Social Media Executive is an on-site position based in Mumbai. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Social Media Executive. Previous experience in MIS Executive is a plus. Freshers may also apply depending on the employer's requirements.
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