Job Description
Are you the kind of creator who can turn volatile currency charts into stories that stop thumbs mid-scroll? Passionate about data-backed creativity, viral engagement, and igniting conversations in the global trading world—especially across APAC markets?
We're searching for a creative powerhouse + analytics ace with strong Japanese language skills to take full ownership of our social media strategy across LinkedIn, Facebook, X (Twitter), and beyond. You'll craft the voice of our Forex brand—making currency markets feel accessible, exciting, and trustworthy - while boosting brand visibility, sparking genuine interactions, and driving real business momentum, with a key focus on engaging Japanese-speaking audiences and APAC regions.
If you're fluent (or near-native) in Japanese, eager to demystify forex for traders in Japan and beyond, build a thriving global community, and watch your localized content deliver tangible results in a fast-moving market, this is your opportunity to lead the charge.
What You'll Own & Drive
Strategy & Planning
Develop and launch bold social media strategies aligned with our Forex business goals and innovative positioning, including tailored approaches for Japanese and APAC markets
Build dynamic content calendars and optimized posting schedules to stay consistent and ahead of trends across regions
Track industry shifts, competitor moves, platform updates, forex market pulses, and Japan-specific trends to refine our approach
Establish and monitor key KPIs—growth, engagement, sentiment, conversions—and turn data into strategic wins
Content Creation & Management
Produce compelling, high-quality content: sharp copy, stunning graphics, short videos, Reels/Stories, carousels, and more—in both English and Japanese where needed
Collaborate tightly with design, marketing, product, and compliance teams to keep everything on-brand, regulator-friendly, and culturally relevant for Japanese audiences
Create platform-tailored magic—thought leadership on LinkedIn, visual storytelling on Instagram, real-time buzz on X—with localization for maximum impact in Japan/APAC
Curate and amplify user-generated content, repurpose successes, and maintain an authentic, professional yet approachable brand voice across languages
Community Management
Engage daily: respond promptly, thoughtfully, and professionally to comments, DMs, and mentions—in Japanese and English as appropriate
Nurture vibrant online communities, transforming followers into loyal advocates and brand champions, with special emphasis on Japanese-speaking traders
Identify and partner with influencers, key opinion leaders, and active traders in the forex space, particularly in Japan and APAC
Manage sensitive situations with calm crisis communication and proper escalation
Analytics & Optimization
Dive into performance data: track what's working, spot opportunities (including regional differences), and iterate quickly
Run A/B tests on messaging, creatives, and timing to continuously boost engagement and ROI across markets
Deliver clear, actionable monthly reports with insights and recommendations that shape decisions
Leverage social listening to monitor brand sentiment, market conversations, and emerging trends in Japan and globally
Campaign Execution
Lead social efforts for major moments: product launches, market events, seasonal promotions, trading challenges—with localized execution for Japanese audiences
Partner with paid media teams to amplify organic reach through targeted paid boosts, including Japan/APAC-specific targeting
Integrate social into broader marketing initiatives and support employer branding/recruitment campaigns
Requirements
What We’re Looking For
3–5+ years of hands-on social media management (strong preference for fintech, Forex, financial services, or high-engagement B2C brands)
Proven track record of growing accounts: impressive follower gains, engagement surges, and measurable business impact
Exceptional copywriting skills—seamlessly adapt tone for different platforms and audiences (from seasoned traders to newcomers)
Proficiency with tools like Hootsuite, Sprout Social, Buffer, Meta Business Suite, etc.
Solid experience in social media analytics and reporting (platform insights + tools like Google Analytics or listening platforms)
Understanding of paid social fundamentals, SEO/content synergies, and strong project management
Creative mindset paired with meticulous attention to detail
Outstanding communication and stakeholder collaboration skills
Business-level or native Japanese proficiency (reading, writing, speaking)—essential for creating localized content, engaging Japanese communities, and understanding cultural nuances in APAC markets
How to Apply Submit your resume along with:
Portfolio or links to social accounts you’ve managed and grown (especially any with Japanese/APAC focus)
A brief case study of a successful social media campaign you led (include results, key learnings, and any localization examples)
Links to your own professional social media profiles (let us see your vibe—and Japanese content if applicable!)
Benefits
Competitive salary package + performance incentives
Genuine growth opportunities—experiment boldly, own strategy, see your impact fast
Collaborative, innovative environment where ideas trump hierarchy
The chance to shape and amplify a global Forex brand’s voice, with strong focus on the Japanese market
Exposure to international markets, diverse cultures, and cutting-edge trading trends
We're searching for a creative powerhouse + analytics ace with strong Japanese language skills to take full ownership of our social media strategy across LinkedIn, Facebook, X (Twitter), and beyond. You'll craft the voice of our Forex brand—making currency markets feel accessible, exciting, and trustworthy - while boosting brand visibility, sparking genuine interactions, and driving real business momentum, with a key focus on engaging Japanese-speaking audiences and APAC regions.
If you're fluent (or near-native) in Japanese, eager to demystify forex for traders in Japan and beyond, build a thriving global community, and watch your localized content deliver tangible results in a fast-moving market, this is your opportunity to lead the charge.
What You'll Own & Drive
Strategy & Planning
Develop and launch bold social media strategies aligned with our Forex business goals and innovative positioning, including tailored approaches for Japanese and APAC markets
Build dynamic content calendars and optimized posting schedules to stay consistent and ahead of trends across regions
Track industry shifts, competitor moves, platform updates, forex market pulses, and Japan-specific trends to refine our approach
Establish and monitor key KPIs—growth, engagement, sentiment, conversions—and turn data into strategic wins
Content Creation & Management
Produce compelling, high-quality content: sharp copy, stunning graphics, short videos, Reels/Stories, carousels, and more—in both English and Japanese where needed
Collaborate tightly with design, marketing, product, and compliance teams to keep everything on-brand, regulator-friendly, and culturally relevant for Japanese audiences
Create platform-tailored magic—thought leadership on LinkedIn, visual storytelling on Instagram, real-time buzz on X—with localization for maximum impact in Japan/APAC
Curate and amplify user-generated content, repurpose successes, and maintain an authentic, professional yet approachable brand voice across languages
Community Management
Engage daily: respond promptly, thoughtfully, and professionally to comments, DMs, and mentions—in Japanese and English as appropriate
Nurture vibrant online communities, transforming followers into loyal advocates and brand champions, with special emphasis on Japanese-speaking traders
Identify and partner with influencers, key opinion leaders, and active traders in the forex space, particularly in Japan and APAC
Manage sensitive situations with calm crisis communication and proper escalation
Analytics & Optimization
Dive into performance data: track what's working, spot opportunities (including regional differences), and iterate quickly
Run A/B tests on messaging, creatives, and timing to continuously boost engagement and ROI across markets
Deliver clear, actionable monthly reports with insights and recommendations that shape decisions
Leverage social listening to monitor brand sentiment, market conversations, and emerging trends in Japan and globally
Campaign Execution
Lead social efforts for major moments: product launches, market events, seasonal promotions, trading challenges—with localized execution for Japanese audiences
Partner with paid media teams to amplify organic reach through targeted paid boosts, including Japan/APAC-specific targeting
Integrate social into broader marketing initiatives and support employer branding/recruitment campaigns
Requirements
What We’re Looking For
3–5+ years of hands-on social media management (strong preference for fintech, Forex, financial services, or high-engagement B2C brands)
Proven track record of growing accounts: impressive follower gains, engagement surges, and measurable business impact
Exceptional copywriting skills—seamlessly adapt tone for different platforms and audiences (from seasoned traders to newcomers)
Proficiency with tools like Hootsuite, Sprout Social, Buffer, Meta Business Suite, etc.
Solid experience in social media analytics and reporting (platform insights + tools like Google Analytics or listening platforms)
Understanding of paid social fundamentals, SEO/content synergies, and strong project management
Creative mindset paired with meticulous attention to detail
Outstanding communication and stakeholder collaboration skills
Business-level or native Japanese proficiency (reading, writing, speaking)—essential for creating localized content, engaging Japanese communities, and understanding cultural nuances in APAC markets
How to Apply Submit your resume along with:
Portfolio or links to social accounts you’ve managed and grown (especially any with Japanese/APAC focus)
A brief case study of a successful social media campaign you led (include results, key learnings, and any localization examples)
Links to your own professional social media profiles (let us see your vibe—and Japanese content if applicable!)
Benefits
Competitive salary package + performance incentives
Genuine growth opportunities—experiment boldly, own strategy, see your impact fast
Collaborative, innovative environment where ideas trump hierarchy
The chance to shape and amplify a global Forex brand’s voice, with strong focus on the Japanese market
Exposure to international markets, diverse cultures, and cutting-edge trading trends
💡 Quick Summary
Seeking a career-building opportunity? The Social Media Manager - Japanese Speaking position is now open for candidates interested in the Media & Communication sector. This role in Sydney offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.
