Job Description
Job Title: Executive/Senior Executive – Social Media Marketing Strategist
Location: Aerocity, New Delhi
Work Mode: On-site - Full time
Key Responsibilities’
1. Strategy Development
o Design and execute comprehensive marketing strategies aligned with business goals and target audience needs.
o Conduct market research and competitive analysis to identify opportunities and challenges.
o Define and segment target audiences to inform tailored marketing campaigns.
2. Campaign Management
o Lead the creation and execution of multi-channel marketing campaigns, including digital, social media, email, and traditional media.
o Collaborate with creative and content teams to ensure consistent messaging and branding.
o Monitor, analyze, and optimize campaign performance metrics to maximize ROI.
3. Data-Driven Decision Making
o Use analytics tools to track, measure, and report on marketing efforts.
o Provide actionable insights based on data to enhance campaign effectiveness.
o Stay informed about industry trends, emerging technologies, and best practices.
4. Collaboration and Leadership
o Partner with sales, product development, and other departments to ensure cohesive marketing efforts.
o Mentor and guide marketing team members on strategic initiatives.
o Manage relationships with external agencies and vendors as needed.
5. Brand and Content Strategy
o Develop brand positioning strategies to differentiate the company in the market.
o Oversee content strategy and ensure messaging aligns with the company's voice and objectives.
6. Budgeting and Resource Allocation
o Create and manage marketing budgets effectively.
o Allocate resources to maximize impact and ensure cost-efficiency.
Qualifications and Skills
• Education: Bachelor’s degree in Marketing, Business, or a related field (Master’s degree is a plus).
• Experience:
o 2+ years of experience in marketing strategy, campaign management, or a similar role.
o Proven track record of developing successful marketing strategies.
• Skills
o Strong analytical and problem-solving skills.
o Excellent communication and presentation abilities.
o Proficiency in marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, etc.).
o Deep understanding of digital marketing trends, SEO, SEM, and social media platforms.
Key Attributes
• Strategic thinker with a creative mindset.• Ability to thrive in a fast-paced, dynamic environment.
• Strong leadership and team collaboration skills.
• Results-oriented with a focus on delivering measurable outcomes.
• 2+ years of experience in marketing, with a focus on digital marketing.
• Strong communication and interpersonal skills
• Creating graphic designs and reel videos
These roles require a blend of creativity, technical know-how, and strategic thinking to help businesses reach their target audiences effectively
Location: Aerocity, New Delhi
Work Mode: On-site - Full time
Key Responsibilities’
1. Strategy Development
o Design and execute comprehensive marketing strategies aligned with business goals and target audience needs.
o Conduct market research and competitive analysis to identify opportunities and challenges.
o Define and segment target audiences to inform tailored marketing campaigns.
2. Campaign Management
o Lead the creation and execution of multi-channel marketing campaigns, including digital, social media, email, and traditional media.
o Collaborate with creative and content teams to ensure consistent messaging and branding.
o Monitor, analyze, and optimize campaign performance metrics to maximize ROI.
3. Data-Driven Decision Making
o Use analytics tools to track, measure, and report on marketing efforts.
o Provide actionable insights based on data to enhance campaign effectiveness.
o Stay informed about industry trends, emerging technologies, and best practices.
4. Collaboration and Leadership
o Partner with sales, product development, and other departments to ensure cohesive marketing efforts.
o Mentor and guide marketing team members on strategic initiatives.
o Manage relationships with external agencies and vendors as needed.
5. Brand and Content Strategy
o Develop brand positioning strategies to differentiate the company in the market.
o Oversee content strategy and ensure messaging aligns with the company's voice and objectives.
6. Budgeting and Resource Allocation
o Create and manage marketing budgets effectively.
o Allocate resources to maximize impact and ensure cost-efficiency.
Qualifications and Skills
• Education: Bachelor’s degree in Marketing, Business, or a related field (Master’s degree is a plus).
• Experience:
o 2+ years of experience in marketing strategy, campaign management, or a similar role.
o Proven track record of developing successful marketing strategies.
• Skills
o Strong analytical and problem-solving skills.
o Excellent communication and presentation abilities.
o Proficiency in marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, etc.).
o Deep understanding of digital marketing trends, SEO, SEM, and social media platforms.
Key Attributes
• Strategic thinker with a creative mindset.• Ability to thrive in a fast-paced, dynamic environment.
• Strong leadership and team collaboration skills.
• Results-oriented with a focus on delivering measurable outcomes.
• 2+ years of experience in marketing, with a focus on digital marketing.
• Strong communication and interpersonal skills
• Creating graphic designs and reel videos
These roles require a blend of creativity, technical know-how, and strategic thinking to help businesses reach their target audiences effectively
💡 Quick Summary
Seeking a career-building opportunity? The Social Media Marketing Expert position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
