Job Description
Ideal Candidate :
• 7+ years of experience as a product marketing manager with a SaaS/productoriented technology company
• Must be from SaaS (Product Based) Company
• Excellent written and verbal communication skills
• Ability to build a goaloriented marketing strategy and lead execution with a team
• Handson experience in digital marketing and Inbound Marketing
• Must have handson experience in SEO, PPC, Email Marketing, Content Marketing, etc
• Should have metricsdriven thinking, and datadriven decision making
• Should be able to analyze market trends, create a marketing plan, and execute it to meet company goals and targets
• Must have used the marketing channelmix to optimize and grow leads across all the digital channels
• Should be able to create the brand positioning and create brand awareness
Responsibilities :
• Understand the competitive landscape be an expert on our competition and how they are positioned
• Collaborate with product management and marketing communications to develop product positioning and messaging that resonates with our target buyer personas
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition
• Coordinate periodic calls with selected customers to review business issues
• Be in charge of the marketing budget, measure and report performance of marketing campaigns, gain insight, and assess against goals
• Generate target number of qualified leads, ensure month on month growth in market reach and brand awareness across the target market
• Manage the team to ensure targets and goals are met
• 7+ years of experience as a product marketing manager with a SaaS/productoriented technology company
• Must be from SaaS (Product Based) Company
• Excellent written and verbal communication skills
• Ability to build a goaloriented marketing strategy and lead execution with a team
• Handson experience in digital marketing and Inbound Marketing
• Must have handson experience in SEO, PPC, Email Marketing, Content Marketing, etc
• Should have metricsdriven thinking, and datadriven decision making
• Should be able to analyze market trends, create a marketing plan, and execute it to meet company goals and targets
• Must have used the marketing channelmix to optimize and grow leads across all the digital channels
• Should be able to create the brand positioning and create brand awareness
Responsibilities :
• Understand the competitive landscape be an expert on our competition and how they are positioned
• Collaborate with product management and marketing communications to develop product positioning and messaging that resonates with our target buyer personas
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition
• Coordinate periodic calls with selected customers to review business issues
• Be in charge of the marketing budget, measure and report performance of marketing campaigns, gain insight, and assess against goals
• Generate target number of qualified leads, ensure month on month growth in market reach and brand awareness across the target market
• Manage the team to ensure targets and goals are met
💡 Quick Summary
Seeking a career-building opportunity? The SocialPilot | Manager | Product Marketing|Digital Marketing position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bengaluru offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
