Specialist SEO

Digital Marketing Expert Jobs
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Specialist SEO

Digital Marketing Expert Jobs
1 views

Description

Work Your Magic with us!

Ready to explore, break barriers, and discover more? We know you’ve got big plans – so do we! Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That`s why we are always looking for curious minds that see themselves imagining the unimageable with us.

Job Title: Specialist, SEO Developer

Job Location: Electronic City, Bengaluru.

Team: Digital Marketing Operations

Summary:

Reporting to the Head of Digital Marketing Operations, the SEO Specialist will be responsible for developing capability maturity and operational excellence in one or more areas across SEO and other channels of Digital Marketing. It’s a great opportunity for someone to get exposure to various aspects of marketing and eCommerce business. If you have a strong foundation in digital marketing and SEO automation using Python, and are looking to grow with the company, this opportunity is a great fit to get you ready to lead teams/functions!

SCOPE OF RESPONSIBILITY:

As a digital content creator, you will be primarily responsible for optimizing the web content of the product pages, working in close relationship with our eBusiness organization. The ideal candidate will have the ability to understand customer needs, match it with the data gaps and optimize the pages accordingly to enhance customers’ online experience.

Excellent written and spoken English is a non-negotiable requirement for this role. If you are a SEO Strategist with Developer skills who wants to grow his/her profile to thought leader in 360 degree digital content strategy and execution, then this may be the right role for you.

Our eBusiness organization is focused on creating a customer-centric experience and is responsible for driving our multi-billion euro channel which supports >40 million visitors and transacts millions of orders each year. With us, there are always opportunities to break new ground and stretch yourself. We will continue to identify and deliver on opportunities to further accelerate growth and evolve our e-commerce business into the standard for collaboration in life science. Join us and bring your curiosity to life!

PURPOSE OF THE POSITION

Implement Search Engine Optimization (SEO) and content strategies to continually improve web traffic, product visibility, product searchability, conversion, and overall revenue. He/She will be collaborating with multiple teams to automate the SEO projects.

ESSENTIAL JOB FUNCTIONS
• Python programming for SEO uses (Pandas, BeautifulSoup, Requests and more modules)
• Linux/Ubuntu server admin and set up
• Task automation using Cron and python
• Technical SEO analysis
• Develop and implement a well-designed SEO strategy
• Data analysis and dash boarding for SEOConduct keyword research and use SEO guidelines to increase web traffic
• Quality validation of the content generated by others
• Publishing content via the Company’s content management system
• Other duties and responsibilities will be assigned as necessary to meet our eBusiness objectives & key results, especially around improving the quality of the information displayed on our product pages, such as documents, citations…

BASIC QUALIFICATIONS

Education: BSc or MSc/PhD (along with an MBA would be preferable)

Experience: 5 years of experience in SEO strategy and using Python to automate

Technical Skills / Competencies:
• Proficient in the English language with demonstrated superior writing, copyediting, proofreading, and research skills
• Advanced knowledge of SEO, keyword research, and content marketing strategies are preferred not mandatory.
• Using Python to automate SEO tasks
• Healthy understanding of current research trends and key players within the life science chemicals business
• Basic knowledge of MS Office tools (Word, Excel, PowerPoint & SharePoint)
• Experience in Digital marketing, product management, tactical marketing, technical support, R&D, sales, or some combination thereof will be an added advantage

Behavioral Competencies:
• Proactive, collaborative team player, good interpersonal communications skills with ability to demonstrate leadership qualities.
• Capabilities to manage multiple stakeholders effectively while making the best out of the available resources.
• Proven ability to multi-task and work effectively in a fast-paced, deadline-oriented environment.
• Ability to work independently with minimum guidance.
• Proficient in oral and written communication skills.

SCOPE OF RESPONSIBILITY:

As a digital content creator, you will be primarily responsible for optimizing the web content of the product pages, working in close relationship with our eBusiness organization. The ideal candidate will have the ability to understand customer needs, match it with the data gaps and optimize the pages accordingly to enhance customers’ online experience.

Excellent written and spoken English is a non-negotiable requirement for this role. If you are a SEO Strategist with Developer skills who wants to grow his/her profile to thought leader in 360 degree digital content strategy and execution, then this may be the right role for you.

Our eBusiness organization is focused on creating a customer-centric experience and is responsible for driving our multi-billion euro channel which supports >40 million visitors and transacts millions of orders each year. With us, there are always opportunities to break new ground and stretch yourself. We will continue to identify and deliver on opportunities to further accelerate growth and evolve our e-commerce business into the standard for collaboration in life science. Join us and bring your curiosity to life!

PURPOSE OF THE POSITION

Implement Search Engine Optimization (SEO) and content strategies to continually improve web traffic, product visibility, product searchability, conversion, and overall revenue. He/She will be collaborating with multiple teams to automate the SEO projects.

ESSENTIAL JOB FUNCTIONS
• Python programming for SEO uses (Pandas, BeautifulSoup, Requests and more modules)
• Linux/Ubuntu server admin and set up
• Task automation using Cron and python
• Technical SEO analysis
• Develop and implement a well-designed SEO strategy
• Data analysis and dash boarding for SEOConduct keyword research and use SEO guidelines to increase web traffic
• Quality validation of the content generated by others
• Publishing content via the Company’s content management system
• Other duties and responsibilities will be assigned as necessary to meet our eBusiness objectives & key results, especially around improving the quality of the information displayed on our product pages, such as documents, citations…

BASIC QUALIFICATIONS

Education: BSc or MSc/PhD (along with an MBA would be preferable)

Experience: 5 years of experience in SEO strategy and using Python to automate

Technical Skills / Competencies:
• Proficient in the English language with demonstrated superior writing, copyediting, proofreading, and research skills
• Advanced knowledge of SEO, keyword research, and content marketing strategies are preferred not mandatory.
• Using Python to automate SEO tasks
• Healthy understanding of current research trends and key players within the life science chemicals business
• Basic knowledge of MS Office tools (Word, Excel, PowerPoint & SharePoint)
• Experience in Digital marketing, product management, tactical marketing, technical support, R&D, sales, or some combination thereof will be an added advantage

What we offer: We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We celebrate all dimensions of diversity and believe that it drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!

Apply now and become a part of our diverse team!

[email protected]

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Company Name: Merck Group

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