Job Description
We are looking to hire for the role of Sr. Brand Executive - Digital Marketing, based in Mumbai HO
Content Marketing
Coordinate with external platform partners across social media and tech partners for content and ORM.
Lead the overall Content Marketing effort, Defining the event calendar for brand.com and integrating the same with all traffic channels like social media, Display/Text Ads, and online campaigns.
SEO – Organic Reach
SEO analysis, and recommendations and drive organic growth in traffic.
Analyse keywords on a regular basis expanding the existing organic reach, competitive benchmarking, and cross-channel analysis to arrive at targeted keyword sets.
Use inputs from keyword research analysis to employ a bottoms-up approach to widen the organic opportunity.
Analyse SEO reports and provide intelligent synthesis, interpretation, and appropriate action plans based on insights.
Digital Marketing
Drive Digital Marketing through affiliates Facebook, Google, Search, and DV360 for us.
Facebook: Strong understanding of the Interests in behavioral targeting, Custom audience, Re-marketing, and various pricing and reach models on Facebook (CPC Model).
Performance Management
Be able to scale strategize for performance from Facebook as well as Google channels - Instagram, FB Network, Search, UAC YouTube.
Campaign Management
Work with a creative agency for campaign setups and reports of media campaigns or experiments.
Drive all kinds of campaigns - be it prospecting, Conversions, or Branding across channels.
Key Skills & Requirement:
Master’s/Postgraduate with 2+ years in marketing/ digital, with at least a year across eCommerce/D2C brands, Social Commerce & FMCG industry.
Powerful analytical abilities & strong understanding of platform optimization levers.
Excellent collaborator with good written and verbal communication skills.
Strong Project Management skills.
Experience in leading cross-functional teams to deliver projects. Understands customers and shoppers.
💡 Quick Summary
Seeking a career-building opportunity? The Sr| Brand Executive | Be Beautiful position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
