Job Description
Hello,
Greetings from Bharti Axa Life Insurance!!!
Location : BKC, Mumbai
Position Level : Sr. Marketing Executive / Asst Marketing
JOB RESPONSIBILITIES :
The role will be responsible for:
1) Customer Communication and Content Management
• Develop customer commutation collaterals such as (Emailers, WhatsApp, SMS scripts) based on the calendar provided by the Com team. (Coms related to campaigns, engagement, topical, regulatory)
• Communicate with Customer com function team for all assistance required from their end
• Help develop engaging content to entice and engage audience (distribution partners and customers)
• Ensure superior customer experience and servicing with the help of IT team by developing new process/systems for customers
• Co-ordinate with various advertising agencies for all dept requirement
2) Internal communication
• Lead and manage communications for employees and senior management
• Provide marketing and product support to business and all other stakeholders
• Manage the topical calendar and engagements on an ongoing basis
• Leverage employee engagement on social media platforms
3) Organisational Awards
• Facilitate creation and dispatch of nominations for external awards, in collaboration with concerned stakeholders in the company.
4) Assisting functions/departments with marketing collaterals
• Assist various function with internal emailers, felicitation requirement, program launches etc
• Co-ordinate with distribution function to implement initiatives to support sales
• Coordinate with advertising & other agencies to develop suitable initiatives
5) Branch Branding
• Assist in developing branch branding such as pillar branding, wall branding, etc.-Understanding the space in the branch and assist with ideation of the creatives and communication within the branch
• Complete development to execution of the branding as and when required.
• Co-ordinate with various advertising agencies for all dept requirement
6) Competition tracking from marketing point of view
• Track competition and come up with recommendations basis best practices
7) Vendor Management, Compliance and payment process
• Manage vendor with printing and marketing materials requirements from all Dept. (Diaries, standees, brochures, leaflets etc)
• Finance management with the vendor and procurement team
• All co-ordination with the procurement team to close vendor
• Manage and ensure compliance norms of IRDAI for all marketing communications
• Ensure timely payment for all the vendors
Work Experience-
2 – 3 years. Advertising experience (BFSI brands preferred) or customer communications– marketing experience (preferred)
Qualifications :
Minimum - Graduate. Post-Graduation in Marketing from an institute of repute (preferred)
Competencies
• Strong written/ communication skills
• Creative thinker
• Understanding of the consumer
• Complete control of operations related assistance required by various department
• Deadline oriented for all communications and branding required
• Well versed with word, excel and PowerPoint skills
• Ability to execute
• Understanding of creatives, its formats, sizes, fonts understanding etc.
Behavioural competencies
Good networking skills
Planning Abilities
Operations capabilities
Functional competencies (ideal)
Market knowledge
Functional understanding
Market knowledge
Functional understanding
Greetings from Bharti Axa Life Insurance!!!
Location : BKC, Mumbai
Position Level : Sr. Marketing Executive / Asst Marketing
JOB RESPONSIBILITIES :
The role will be responsible for:
1) Customer Communication and Content Management
• Develop customer commutation collaterals such as (Emailers, WhatsApp, SMS scripts) based on the calendar provided by the Com team. (Coms related to campaigns, engagement, topical, regulatory)
• Communicate with Customer com function team for all assistance required from their end
• Help develop engaging content to entice and engage audience (distribution partners and customers)
• Ensure superior customer experience and servicing with the help of IT team by developing new process/systems for customers
• Co-ordinate with various advertising agencies for all dept requirement
2) Internal communication
• Lead and manage communications for employees and senior management
• Provide marketing and product support to business and all other stakeholders
• Manage the topical calendar and engagements on an ongoing basis
• Leverage employee engagement on social media platforms
3) Organisational Awards
• Facilitate creation and dispatch of nominations for external awards, in collaboration with concerned stakeholders in the company.
4) Assisting functions/departments with marketing collaterals
• Assist various function with internal emailers, felicitation requirement, program launches etc
• Co-ordinate with distribution function to implement initiatives to support sales
• Coordinate with advertising & other agencies to develop suitable initiatives
5) Branch Branding
• Assist in developing branch branding such as pillar branding, wall branding, etc.-Understanding the space in the branch and assist with ideation of the creatives and communication within the branch
• Complete development to execution of the branding as and when required.
• Co-ordinate with various advertising agencies for all dept requirement
6) Competition tracking from marketing point of view
• Track competition and come up with recommendations basis best practices
7) Vendor Management, Compliance and payment process
• Manage vendor with printing and marketing materials requirements from all Dept. (Diaries, standees, brochures, leaflets etc)
• Finance management with the vendor and procurement team
• All co-ordination with the procurement team to close vendor
• Manage and ensure compliance norms of IRDAI for all marketing communications
• Ensure timely payment for all the vendors
Work Experience-
2 – 3 years. Advertising experience (BFSI brands preferred) or customer communications– marketing experience (preferred)
Qualifications :
Minimum - Graduate. Post-Graduation in Marketing from an institute of repute (preferred)
Competencies
• Strong written/ communication skills
• Creative thinker
• Understanding of the consumer
• Complete control of operations related assistance required by various department
• Deadline oriented for all communications and branding required
• Well versed with word, excel and PowerPoint skills
• Ability to execute
• Understanding of creatives, its formats, sizes, fonts understanding etc.
Behavioural competencies
Good networking skills
Planning Abilities
Operations capabilities
Functional competencies (ideal)
Market knowledge
Functional understanding
Market knowledge
Functional understanding
💡 Quick Summary
Seeking a career-building opportunity? The Sr| Marketing Executive | Asst Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.