Job Description
Grazitti Interactive Inc is looking for a remarkable Sr. Manager of Marketing to lead their marketing program and take the company to new heights. The person will conceive, guide and direct all aspects of marketing, covering demand gen and digital to product and services marketing, high impact content to strengthening the brand and PR, and everything in between. You will be working in close collaboration with the executive team and other leads in sales, product, engineering and customer success to bring the Grazitti story in a sharp focus
We are looking for a bright, talented, and ambitious marketing leader who has the ability to paint the big picture, while rolling up their sleeves to get things done and move with agility to achieve their goals.
Responsibilities
• Craft the overall marketing strategy for the company
• Build, lead and mentor a team of marketers across covering all services and product verticals
• Collaborate with sales, product, engineering, CSM, and leadership, to drive new business, cross-sells and upsells, be confident in owning a pipeline number
• Be forerunner of bringing new Grazitti products and Services to the market
• Design cross-functional and cross-channel campaigns
• Be at the forefront of new marketing technologies and strategies to innovate, improve efficiency, and increase results
• Represent Grazitti at events, forums and at other industry meetings
• Partner with client-facing teams to ensure marketing strategy is aligned with other acquisition and retention initiatives
• Identify new domains and vertical for expansion
• Ownership of the full customer journey through all marketing touchpoints
• Own the Grazitti story across all constituents from customers to prospects, partners to investors, employees to end users.
• Supervising the product marketing team and overseeing the development of Grazitti’s product marketing strategy.
• Planning and implementing our go-to-market plans.
• Overseeing the execution of strategic campaigns.
• Monitoring the execution of case studies.
• Ensuring the product marketing team stays on top of their tasks.
• Overseeing the process of market analyses and making data-backed suggestions for improvements.
• Presenting the market analyses results to the rest of the team.
• Brand Awareness.
• Competition analysis for public listed companies.
• Acquiring New B2B High-tech Intranet and B2B High-tech Marketing.
• Enhanced ROI calculator with new metrics for the products/Apps
• Responsible for Customer Marketing
• Analyst briefings/Relationships.
• Responsible for hiring, team management.
Requirements:
• Bachelor's Degree in Marketing or equivalent experience.
• 12+ years of related work experience, preferably in a B2B environment
• 5+ years in a B2B SaaS marketing leadership role, with experience hiring and driving high performing teams
• Full stack marketing understanding, majors in either product marketing or demand generation (ABM) would give you a significant edge
• Have designed, crafted and organized integrated campaigns such as webinars, email marketing, digital across the entire customer lifecycle
• Strong analytical skills and ability to derive deeper insights
• Experience executing ABM strategies and plays, and familiarity with tooling
• A right and left-brained thinker; you’re as comfortable with a technical piece of content as you are creative brand work
• Demonstrated experience and comfort owning a revenue and pipeline number; thrive in an outcome focused environment
• Passionate and pro-active: a driven, self-starter who can work independently and as part of a globally distributed team.
• Outstanding verbal and written communications skills, you love to write and thrive on camera, as well as behind the scenes
Preferred Qualification/Experience:
• Previous work at a senior level in Tech firms or Marketing agencies
• Experience with marketing and automation tools such as Hubspot, Marketo, Optimizely, Wordpress/Craft CMS, Drift, and Outreach/Groove
• Experience with partner marketing a plus
We are looking for a bright, talented, and ambitious marketing leader who has the ability to paint the big picture, while rolling up their sleeves to get things done and move with agility to achieve their goals.
Responsibilities
• Craft the overall marketing strategy for the company
• Build, lead and mentor a team of marketers across covering all services and product verticals
• Collaborate with sales, product, engineering, CSM, and leadership, to drive new business, cross-sells and upsells, be confident in owning a pipeline number
• Be forerunner of bringing new Grazitti products and Services to the market
• Design cross-functional and cross-channel campaigns
• Be at the forefront of new marketing technologies and strategies to innovate, improve efficiency, and increase results
• Represent Grazitti at events, forums and at other industry meetings
• Partner with client-facing teams to ensure marketing strategy is aligned with other acquisition and retention initiatives
• Identify new domains and vertical for expansion
• Ownership of the full customer journey through all marketing touchpoints
• Own the Grazitti story across all constituents from customers to prospects, partners to investors, employees to end users.
• Supervising the product marketing team and overseeing the development of Grazitti’s product marketing strategy.
• Planning and implementing our go-to-market plans.
• Overseeing the execution of strategic campaigns.
• Monitoring the execution of case studies.
• Ensuring the product marketing team stays on top of their tasks.
• Overseeing the process of market analyses and making data-backed suggestions for improvements.
• Presenting the market analyses results to the rest of the team.
• Brand Awareness.
• Competition analysis for public listed companies.
• Acquiring New B2B High-tech Intranet and B2B High-tech Marketing.
• Enhanced ROI calculator with new metrics for the products/Apps
• Responsible for Customer Marketing
• Analyst briefings/Relationships.
• Responsible for hiring, team management.
Requirements:
• Bachelor's Degree in Marketing or equivalent experience.
• 12+ years of related work experience, preferably in a B2B environment
• 5+ years in a B2B SaaS marketing leadership role, with experience hiring and driving high performing teams
• Full stack marketing understanding, majors in either product marketing or demand generation (ABM) would give you a significant edge
• Have designed, crafted and organized integrated campaigns such as webinars, email marketing, digital across the entire customer lifecycle
• Strong analytical skills and ability to derive deeper insights
• Experience executing ABM strategies and plays, and familiarity with tooling
• A right and left-brained thinker; you’re as comfortable with a technical piece of content as you are creative brand work
• Demonstrated experience and comfort owning a revenue and pipeline number; thrive in an outcome focused environment
• Passionate and pro-active: a driven, self-starter who can work independently and as part of a globally distributed team.
• Outstanding verbal and written communications skills, you love to write and thrive on camera, as well as behind the scenes
Preferred Qualification/Experience:
• Previous work at a senior level in Tech firms or Marketing agencies
• Experience with marketing and automation tools such as Hubspot, Marketo, Optimizely, Wordpress/Craft CMS, Drift, and Outreach/Groove
• Experience with partner marketing a plus
💡 Quick Summary
Seeking a career-building opportunity? The Sr| Marketing Manager position is now open for candidates interested in the Counter Sales Jobs sector. This role in Panchkula Urban Estate offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Counter Sales Jobs is a plus.
