Job Description
Description And Requirements
BMC helps customers run and reinvent their businesses in the digital age by tackling their IT management challenges, championing their innovation, and celebrating their success.
Every BMC employee has the potential to have a tremendous impact on customer success—and when customers thrive, we all do.
BMC offers bold and fearless career-seekers like you the opportunity to expand your skills, your network, and your horizons as you work to enable customer growth and innovation every day. You will be surrounded by peers who inspire you, drive you, support you, and make you laugh out loud, in an environment that fosters individuality, respect, and personal ambition.
The Sr Social media specialist, for the mainframe business unit, will implement content strategies on social media platforms for key leadership team members. The focus is thought leadership & social amplification to include research, creation, scheduling of LinkedIn and Twitter and cross promotion on social channels. The specialist is responsible for monitoring trending hashtags and topics while finding unique ways to integrate them into the brand.
Key Responsibilities
• Research, create, and schedule posts for key leadership team members (minimum 8 accounts)
• Manage BMC mainframe business unit social media program by providing guidance to and collaborating with cross functional teams.
• Perform daily social listening and engagement of the BMC brand, executives, competitors, and social platform inboxes
• Identify opportunities to influence public perception through audience engagement.
• Build monthly and quarterly reporting for social posts. Coordinate with corporate team on metrics from product launch campaigns and any other ad hoc reporting requested
• Collaborate with teammates in solutions marketing on newsworthy topics
• Partner with BMC Corporate social media team
• Engage with industry influencers via social media
Qualification/Required Skills
• 4+ years’ experience as a social media specialist or similar position
• Experience in using a social media scheduling platform
• Graphic design experience using Canva, Photoshop, or similar plus additional software graphic design experience is beneficial
• Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills
• Strong research skills to identify market news within the mainframe space
• Ability to use social media for impressions and brand awareness
• Excellent knowledge of social media platforms including LinkedIn, Instagram, and Twitter
• Understanding of social media KPIs, web traffic metrics and SEO
• Experience in measuring and monitoring social media, and deriving actionable business insights from social data
• Analyze results to identify business insights, opportunities, and recommendations
• Experience doing buyer persona and audience research
It is the policy of BMC Software to afford equal opportunity for employment to all individuals regardless of race, color, age, national origin, physical or mental disability, history of disability, ancestry, citizenship status, political affiliation, religion, gender, transgender, gender identity, gender expression, marital status, status as a parent, ****** orientation, veteran status, genetic information or other factors prohibited by law, and to prohibit harassment or retaliation based on any of these factors.
If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.
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BMC helps customers run and reinvent their businesses in the digital age by tackling their IT management challenges, championing their innovation, and celebrating their success.
Every BMC employee has the potential to have a tremendous impact on customer success—and when customers thrive, we all do.
BMC offers bold and fearless career-seekers like you the opportunity to expand your skills, your network, and your horizons as you work to enable customer growth and innovation every day. You will be surrounded by peers who inspire you, drive you, support you, and make you laugh out loud, in an environment that fosters individuality, respect, and personal ambition.
The Sr Social media specialist, for the mainframe business unit, will implement content strategies on social media platforms for key leadership team members. The focus is thought leadership & social amplification to include research, creation, scheduling of LinkedIn and Twitter and cross promotion on social channels. The specialist is responsible for monitoring trending hashtags and topics while finding unique ways to integrate them into the brand.
Key Responsibilities
• Research, create, and schedule posts for key leadership team members (minimum 8 accounts)
• Manage BMC mainframe business unit social media program by providing guidance to and collaborating with cross functional teams.
• Perform daily social listening and engagement of the BMC brand, executives, competitors, and social platform inboxes
• Identify opportunities to influence public perception through audience engagement.
• Build monthly and quarterly reporting for social posts. Coordinate with corporate team on metrics from product launch campaigns and any other ad hoc reporting requested
• Collaborate with teammates in solutions marketing on newsworthy topics
• Partner with BMC Corporate social media team
• Engage with industry influencers via social media
Qualification/Required Skills
• 4+ years’ experience as a social media specialist or similar position
• Experience in using a social media scheduling platform
• Graphic design experience using Canva, Photoshop, or similar plus additional software graphic design experience is beneficial
• Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills
• Strong research skills to identify market news within the mainframe space
• Ability to use social media for impressions and brand awareness
• Excellent knowledge of social media platforms including LinkedIn, Instagram, and Twitter
• Understanding of social media KPIs, web traffic metrics and SEO
• Experience in measuring and monitoring social media, and deriving actionable business insights from social data
• Analyze results to identify business insights, opportunities, and recommendations
• Experience doing buyer persona and audience research
It is the policy of BMC Software to afford equal opportunity for employment to all individuals regardless of race, color, age, national origin, physical or mental disability, history of disability, ancestry, citizenship status, political affiliation, religion, gender, transgender, gender identity, gender expression, marital status, status as a parent, ****** orientation, veteran status, genetic information or other factors prohibited by law, and to prohibit harassment or retaliation based on any of these factors.
If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.
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💡 Quick Summary
Seeking a career-building opportunity? The Sr Social Media Specialist position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Pune offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
