Trainee Digital Marketing

Location: Jaipur, Rajasthan

Category: Marketing Executive Jobs

Job Description: Digital Marketing Associate (MBA Marketing Freshers)

Position Title: Digital Marketing Associate (Trainee for Initial Training period)

Department: Digital Marketing

Location: Vaishali Nagar, Jaipur

Job Type: Full-Time

Reports To: Digital Marketing Manager

Position Summary

We are looking for ambitious and motivated MBA Marketing graduates who have a passion for digital marketing. The ideal candidates will have foundational knowledge in Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. As a Digital Marketing Associate, you will play a crucial role in executing and optimizing our digital marketing strategies to enhance our online presence and drive customer engagement.

Key Responsibilities

• SEO (Search Engine Optimization):

• Conduct keyword research and analysis to identify opportunities for content optimization.

• Implement on-page and off-page SEO strategies to improve website rankings on search engines.

• Monitor and report on SEO performance, providing insights and recommendations for improvement.

• Collaborate with the content team to ensure SEO best practices are integrated into website content.

• PPC (Pay-Per-Click) Advertising:

• Assist in the creation and management of PPC campaigns across various platforms (Google Ads, Bing Ads, social media platforms).

• Monitor campaign performance, analyzing key metrics to optimize ad spend and improve ROI.

• Conduct A/B testing of ad copy and landing pages to enhance campaign effectiveness.

• Generate regular reports on PPC campaign performance, offering data-driven recommendations for enhancement.

• Digital Marketing Strategy:

• Support the development and execution of comprehensive digital marketing strategies.

• Stay updated with the latest trends and best practices in SEO, PPC, and digital marketing.

• Collaborate with cross-functional teams to ensure cohesive and effective marketing efforts.

Qualifications

• MBA in Marketing from a recognized institution.

• Basic understanding of SEO and PPC principles and best practices.

• Strong analytical skills with the ability to interpret data and make data-driven decisions.

• Excellent written and verbal communication skills.

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

• Familiarity with digital marketing tools such as Google Analytics, Google Ads, and SEO software is a plus.

• Ability to work independently and as part of a team in a fast-paced environment.

Personal Attributes

• Creative thinker with a passion for digital marketing.

• Strong attention to detail and organizational skills.

• Proactive and eager to learn.

• Ability to adapt to changing priorities and manage multiple tasks simultaneously.

What We Offer

• Competitive salary and benefits package.

• Opportunity for professional growth and career advancement.

• Collaborative and innovative work environment.

• Ongoing training and development in digital marketing.

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