Job Description
About Bajaj Capital
Bajaj Capital, one of India's premier Financial Services companies, with more than 58 years of experience and more than 230 touch points in 100 cities, catering to over 4.1 million clients. We assist our clients by helping them accomplish their financial goals by making them understand when, where, and how to invest.
Job description
Role and Responsibilities
• Responsible for over Target achievement in terms of Corporate partnerships, RWA Engagements Investor conferences and other engagement activities.
• Responsible for preparing a yearly calendar, monthly calendar for every city and for every zone with the help of the BTL teams on the ground along with the AVP.
• Responsible for the implementation of the above plan on a day-to-day basis and ensuring that they are in line with the organization standards
• Responsible for preparing the budget for the month & ordering marketing material for each of the cities basis the plan
• Responsible for defining JD, KPI, KRAs & monthly targets for each of the BTL teams in various cities & reviewing them on a weekly basis to track performance
• Plan & Manage periodical on-ground activation, special promotions, special events, special marketing activities in respective cities
• Monitoring market activities (rivals)
• Responsible for Marketing & on-ground activation for new branch launch
• Also Responsible for branch repair of signage boards & other visibility assets of the clinics
• Responsible for exploring alternate channels and emplacement with them including public sectors & Private Sector companies.
• Responsible for generating the required reports & presenting them in S&OP meetings. Also creating budget sheet, expense sheet, plan sheet, inventory tracking sheet & cash deposit sheets.
• Creating and presenting various weekly and monthly matrices at various forums.
Requirements
• Functional Skills
• BTL Campaign development, monthly calendar, planning & execution management on a multi city/ PAN India level in line with business
• Proven ability to develop City level micro strategies & catchment level hyperlocal drives to meet the business goals
• Experience in identifying target audiences and devising effective campaigns.
• Field Operations- proven ability to handle 15-20 field executives and drive business results through them
• Ability to handle multi city execution.
• Should have handled lead to conversion processes
• Network- good network to handle following.
• Affiliations- corporate HR, TPAs, Wellness Cos, Insurance for driving collaborative business
• Agency/ Printing / Production – Glow Sign Boards, paper collaterals etc.
• Experience – 4 – 6 years' experience . Desired- Health care experience
• Education- MBA
• Strong analytical skills & Data-driven thinking and an affinity for numbers
• Outstanding communication skills
Qualification and experience
1+. MBA in Marketing & Sales/ Business Administration/ Strategy Management
CTC - Max Upto - + Lpa
Interested Candidate can mail there resume to
Gaurav.
Regards
Gaurav Singh
AVP- Talent Acquisition
Bajaj Capital, one of India's premier Financial Services companies, with more than 58 years of experience and more than 230 touch points in 100 cities, catering to over 4.1 million clients. We assist our clients by helping them accomplish their financial goals by making them understand when, where, and how to invest.
Job description
Role and Responsibilities
• Responsible for over Target achievement in terms of Corporate partnerships, RWA Engagements Investor conferences and other engagement activities.
• Responsible for preparing a yearly calendar, monthly calendar for every city and for every zone with the help of the BTL teams on the ground along with the AVP.
• Responsible for the implementation of the above plan on a day-to-day basis and ensuring that they are in line with the organization standards
• Responsible for preparing the budget for the month & ordering marketing material for each of the cities basis the plan
• Responsible for defining JD, KPI, KRAs & monthly targets for each of the BTL teams in various cities & reviewing them on a weekly basis to track performance
• Plan & Manage periodical on-ground activation, special promotions, special events, special marketing activities in respective cities
• Monitoring market activities (rivals)
• Responsible for Marketing & on-ground activation for new branch launch
• Also Responsible for branch repair of signage boards & other visibility assets of the clinics
• Responsible for exploring alternate channels and emplacement with them including public sectors & Private Sector companies.
• Responsible for generating the required reports & presenting them in S&OP meetings. Also creating budget sheet, expense sheet, plan sheet, inventory tracking sheet & cash deposit sheets.
• Creating and presenting various weekly and monthly matrices at various forums.
Requirements
• Functional Skills
• BTL Campaign development, monthly calendar, planning & execution management on a multi city/ PAN India level in line with business
• Proven ability to develop City level micro strategies & catchment level hyperlocal drives to meet the business goals
• Experience in identifying target audiences and devising effective campaigns.
• Field Operations- proven ability to handle 15-20 field executives and drive business results through them
• Ability to handle multi city execution.
• Should have handled lead to conversion processes
• Network- good network to handle following.
• Affiliations- corporate HR, TPAs, Wellness Cos, Insurance for driving collaborative business
• Agency/ Printing / Production – Glow Sign Boards, paper collaterals etc.
• Experience – 4 – 6 years' experience . Desired- Health care experience
• Education- MBA
• Strong analytical skills & Data-driven thinking and an affinity for numbers
• Outstanding communication skills
Qualification and experience
1+. MBA in Marketing & Sales/ Business Administration/ Strategy Management
CTC - Max Upto - + Lpa
Interested Candidate can mail there resume to
Gaurav.
Regards
Gaurav Singh
AVP- Talent Acquisition
💡 Quick Summary
Seeking a career-building opportunity? The Urgent Opening|Asst Manager Marketing| BTL position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Gurgaon offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.