Urgent Requirement for Marketing Executive
Responsibilities: Digital Marketing: Assist in developing and executing digital marketing campaigns to promote our brand and attract customers. Manage social media platforms, including content creation, scheduling, and engaging with the online community. Support search engine optimization (SEO) activities and monitor website performance. Assist in analyzing digital marketing metrics and providing insights for optimization. Influencer Marketing: Collaborate with the Marketing Manager to identify and engage with relevant influencers and brand ambassadors. Assist in coordinating influencer campaigns, including content creation and monitoring campaign performance. Track and analyze the impact of influencer marketing activities and report on key performance indicators (KPIs). Marketing Collaterals: Support the development of marketing collaterals, such as brochures, posters, menus, and promotional materials. Assist in ensuring consistent branding and messaging across all marketing materials. Coordinate with designers and printers to ensure timely production of high- quality collaterals. Marketing Content and Communication: Assist in creating engaging and persuasive content for various marketing channels, including website, social media, email campaigns, and advertising. Support the development and management of a content calendar. Assist in maintaining consistent brand messaging across all communication channels. Store Events: Support the planning and execution of events and promotions at our store to attract and engage customers. Assist in coordinating with vendors, suppliers, and internal teams to ensure successful event execution. Participate in event analysis and provide recommendations for improvement. Requirements: Bachelor& degree in Marketing, Business, or a related field. Minimum of 3 years of experience in marketing roles, preferably in the food industry or QSR sector. Strong knowledge of digital marketing strategies and tactics. Familiarity with influencer marketing and experience with managing influencer campaigns. Proficient in content creation and copywriting. Basic knowledge of marketing collaterals design and production. Experience in event planning and coordination. Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Ability to work independently and as part of a team