Job Description
Job Overview
The Vice President of Digital Business is responsible for formulating and executing the company's digital business development strategy, driving the growth and monetization of digital products, online channels, and platform businesses. This position requires integrating product, technology, marketing, and operational resources to build a sustainable digital business ecosystem and achieve dual growth in user scale and revenue.
III. Main Responsibilities
Formulate the company's digital business strategy and growth plan.
Responsible for the overall management and commercialization of digital products and business lines.
Drive user growth and conversion through online channels (APP, website, platform).
Design digital business monetization models (subscription, transaction, advertising, service fees, etc.).
Analyze user behavior and market trends to continuously optimize business strategies.
Collaborate with product and technology teams to drive digital product innovation and iteration.
Establish a digital marketing and growth system (Growth Engine).
Drive customer acquisition, conversion, and retention optimization.
Establish a data analytics system to support business decision-making.
Expand digital business partner and channel resources.
Manage the digital business team and business leaders.
Report to senior management on digital business growth and performance.
IV. Job Requirements
• Bachelor's degree or above, with a major in Business Administration, Information Technology, Marketing, or related fields preferred.
Over 20 years of experience in internet, digital business, or related fields.
Experience in digital product or platform business management.
Familiar with user growth, digital marketing, and monetization models.
Possess data analysis and business acumen.
Experience in cross-departmental collaboration and team management.
Experience in fintech, e-commerce, or platform companies is preferred.
V. Core Competencies
• Digital business strategic planning ability
• User growth and monetization ability
• Data-driven decision-making ability
• Digital product and platform thinking
• Market expansion and cooperation ability
• Team leadership and organizational management ability
VI. Key KPIs (Examples)
• Digital business revenue and growth rate
• User growth (DAU/MAU)
• Conversion rate and retention rate
• Customer acquisition cost (CAC) and lifetime value (LTV)
• Digital channel revenue share
• * New business/new product growth indicators
The Vice President of Digital Business is responsible for formulating and executing the company's digital business development strategy, driving the growth and monetization of digital products, online channels, and platform businesses. This position requires integrating product, technology, marketing, and operational resources to build a sustainable digital business ecosystem and achieve dual growth in user scale and revenue.
III. Main Responsibilities
Formulate the company's digital business strategy and growth plan.
Responsible for the overall management and commercialization of digital products and business lines.
Drive user growth and conversion through online channels (APP, website, platform).
Design digital business monetization models (subscription, transaction, advertising, service fees, etc.).
Analyze user behavior and market trends to continuously optimize business strategies.
Collaborate with product and technology teams to drive digital product innovation and iteration.
Establish a digital marketing and growth system (Growth Engine).
Drive customer acquisition, conversion, and retention optimization.
Establish a data analytics system to support business decision-making.
Expand digital business partner and channel resources.
Manage the digital business team and business leaders.
Report to senior management on digital business growth and performance.
IV. Job Requirements
• Bachelor's degree or above, with a major in Business Administration, Information Technology, Marketing, or related fields preferred.
Over 20 years of experience in internet, digital business, or related fields.
Experience in digital product or platform business management.
Familiar with user growth, digital marketing, and monetization models.
Possess data analysis and business acumen.
Experience in cross-departmental collaboration and team management.
Experience in fintech, e-commerce, or platform companies is preferred.
V. Core Competencies
• Digital business strategic planning ability
• User growth and monetization ability
• Data-driven decision-making ability
• Digital product and platform thinking
• Market expansion and cooperation ability
• Team leadership and organizational management ability
VI. Key KPIs (Examples)
• Digital business revenue and growth rate
• User growth (DAU/MAU)
• Conversion rate and retention rate
• Customer acquisition cost (CAC) and lifetime value (LTV)
• Digital channel revenue share
• * New business/new product growth indicators
💡 Quick Summary
Seeking a career-building opportunity? The VP, Digital Business position is now open for candidates interested in the IT Engineer & Developer Jobs sector. This role in San Francisco offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in IT Engineer & Developer Jobs is a plus.