Job Description
Branding and Brand Audit:
Handle various branding activities for all stakeholders (Customers, Franchisee, Auto LPG stations, Offices, Filling Plants, Terminals), Brand Audit on a yearly basis
Visibility & Promotional Activities
All Visibility & Promotional activities of Retail & Auto LPG segments (e.g., Promotional Materials, Uniforms and Marketing Collaterals) and all Inaugural and Promotional activities
Sales Support
Handle all the Selling Tools (Concept to delivery), coordination & facilitation to Sales Team (e.g., testimonials) and act as the linking arm between zonal sales & marketing departments
Trade Fairs And Exhibitions
Ownership of all the trade fair and exhibition activities- start till the end in terms of participation, coordination, communication, and reporting
Support To The Digital Marketing Team
Digital marketing support, Chatbot support and ownership of the Photo repository of the zone and support in lead generation
Workshops Training & Franchisee Award & Recognition Programs
Support all the requirements for the Sales & Marketing Workshops / Training programmes in terms of branding
Measurement & Reports, Analytics
Preparing studies of Customer Insights (NPS (Net Promoter Score) or similar exercises), reports and analytics as per the standard procedures related to activities handled
Desired Candidate Profile
• Designation: Zonal Marketing Executive
• Qualification: Graduate (with an MBA is preferred)
• Location: Ahmedabad, involves travelling within the zone (GJ, MH, Northen states) & also to East market of West Bengal, Jharkhand & Odisha. Travelling would be limited
• Industry Preferred: Manufacturing, Consumer goods (durable and non-durable), Paints
• Experience: 3-4 years in a similar role in the Marketing department
• Languages: English (must have), Hindi (preferred) & Gujrati or Marathi (added advantage)
Preferred Behavioural Attributes
• Taking up ownership of activities & self-driven
• A keen eye for detailing, logical and data driven
• Finding out solutions, even if the stakeholders are not proactive
• Good team player
• Effective communication (written and verbal) skills
• Inquisitiveness
• Willing to relocate if required
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This job is provided by Shine.com
💡 Quick Summary
Seeking a career-building opportunity? The Zonal Marketing Executive position is now open for candidates interested in the BPO Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in BPO Jobs is a plus.
